Roger Dubuis unveils a $101,000 ‘ketchup & mayo’ diamond watch
Published on Jan 28, 2023 at 5:00 PM (UTC+4)
by Alessandro Renesis
Last updated on Jan 28, 2023 at 5:00 PM (UTC+4)
Edited by
Kate Bain
This is the latest iteration of Roger Dubuis’s flagsghip watch, the Excalibur.
There’s a lot going on with the dial, from the diamond bezel to the iconic Roger Dubuis Excalibur star on the face.
But we can’t help but think of ketchup and mayo when we look at the yellow + red color combo.
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Condiments aside, the attention to detail on this timepiece is incredible.
The 42mm case is made from white gold and adorned with 60 diamonds set on the bezel.
The 1/10 second indicator is located on the top left corner of the dial, while both the hour and minute hands are made from titanium.
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The red and yellow star on the face appears to float over the movement thanks to the watch’s skeletonized construction.
And top it all off, Roger Dubuis applied another diamond at the center of the star.
The watch comes in with an eye-watering price tag of $101,000 and is limited to 28 pieces.
It’s a lot of cash, even for a Roger Dubuis.
Just a few weeks ago, the Swiss brand unveiled a new watch to celebrate the launch of the all-new Lamborghini Huracán Sterrato.
And that particular watch ‘only’ cost $66,500.
About the Roger Dubuis Excalibur
Launched in 2005, the Excalibur is Roger Dubui’s best-seller and arguably the brand’s most famous model.
The watch is equipped with a Double Tourbillon Skeleton movement, which is just about the most complicated thing you can put on a watch.
Roger Dubuis has a long-standing partnership with Lamborghini and Lamborghini’s motorsport division ‘Squadra Cose.
They regularly release Lambo-themed watches together.
In addition to the watch dedicated to the Sterrato, Roger Dubuis also made timepieces inspired by the Lamborghini Huracán Spider and the Countach LPI 800-4.
Alessandro is an automotive journalist with 10 years of experience covering supercars, automotive history, emerging vehicle technology, and luxury transportation. He wrote the first article published on SupercarBlondie.com when the website launched in 2022 and has since built a reputation for insightful reporting across the automotive and transportation industries. His expertise is grounded in hands-on experience. Alessandro has driven every Tesla model ever produced, from the original Roadster to the Cybertruck, and regularly covers the latest developments in electric vehicles and automotive innovation. His passion for transportation extends beyond cars, he has even flown a Boeing 787 Dreamliner simulator in Addis Ababa, Ethiopia. His reporting spans everything from classic American muscle cars and rare automotive discoveries to luxury yachts, private aircraft, high-end watches, and cutting-edge vehicle technology. Known for his deep knowledge of automotive history and ability to uncover the stories behind iconic vehicles, Alessandro brings readers a blend of historical context, technical expertise, and first-hand experience.
