Samsung’s new phone is celebrating the very first BMW M3 and it looks like one too

BMW fan? Samsung's new phone is based on the very first BMW M3.

by | Published on 10th Feb 2023

If you’re an Android and BMW fan you’re in luck.

Samsung has partnered with the German automaker to create the Galaxy S23 Ultra BMW M Edition.

It’s inspired by the legendary BMW M3 E30 and actually looks like one too.

READ MORE: Meet the Manhart MH4 600 – a beastie M4 Comp with 635bhp

It comes with loads of exclusive BMW paraphernalia.

To start with, there’s a themed case, a key ring with six interchangeable BMW emblems from six different eras, a 50th anniversary BMW roundel, and a “We Are M” metal logo.

There’s also a BMW-branded battery-powered air compressor, a cup holder/wireless charger, an analog clock, a photo book, and a poster.


It even comes with a Starter Pack Voucher for a BMW Driving Center, where a trained instructor will give you driving lessons.

There’s only one slight drawback.

The exclusive edition cell phone will only be available in South Korea, so you’ll have to travel to Incheon if you’d like to take advantage of those driving lessons. 

Galaxy S23 Ultra BMW M Edition

On a cheerier note, the Galaxy S23 Ultra BMW M Edition comes loaded with BMW-themed software goodies, too.

This includes a custom boot animation.

Only 1,000 units will be made and they’re currently available to pre-order via SK Telecom’s online store.

Locals have until February 13 to preorder the Galaxy S23 Ultra BMW M Edition, which is priced at KRW 1,727,000 ($1,362). 

In comparison, the same memory capacity on a regular S23 Ultra costs KRW 1,600,400 ($1,262). 

BMW M3 E30

Produced from 1986 to 1991, the BMW M3 E30 was the first BMW M3.

It was also a street version of the most successful DTM racing car of all time.

It featured an in-line four-cylinder engine with high-speed concept, putting out a maximum output of 200-238hp.



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Adam Gray is an experienced motoring journalist and content creator based in the United Kingdom. Using his media accreditation with motor manufacturers’ press offices, Adam test drives the latest cars and attends new vehicle press launches, producing written reviews and news pieces for supercarblondie.com. Before joining the Supercar Blondie team, Adam was Motoring Editor for Portfolio North magazine, North East Motoring Editor at Reach plc, and provided motoring content on a freelance basis to several lifestyle and business publications in the North of England. When he’s not behind the wheel of the latest car, Adam can be found at his local rink playing ice hockey or supporting his beloved Middlesbrough FC.

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