Six-time NBA champion Michael Jordan joins the NFT craze
Published on Mar 14, 2022 at 4:15 AM (UTC-4)
by Alessandro Renesis
Last updated on Mar 25, 2022 at 2:48 AM (UTC-4)
Edited by
Alessandro Renesis
Michael Jordan is the latest celebrity to join the craze with a collection of 5,005 NFTs called HEIR.
Each NFT is built on the Solana blockchain and priced at 2.3 SOL (around $240 at the time of writing), a tribute to the six-time NBA champion’s jersey number.
The collection launched with 6 RINGS which is the number of championships that Jordan won.
The collection will give buyers access to a new platform called ‘Huddles’, which connects athletes and their fans with Q&A sessions, merchandise and access to a discord chat among other things.
Jordan and his son Jeffrey teamed up with Thrive Capital, Solana Ventures and Lonzo Ball – shooting guard for the Chicago Bulls – for the endeavour.
The team said it specifically chose the Solana blockchain instead of the Ethereum blockchain to keep costs down.
“Ultimately, lower gas fees and transaction costs were supercritical to us,” Jeron Smith said.
“We had a chance to work with their executive team and understand their vision for Solana, and we had alignment on ethos and shared sensibilities.”
Following an insane vertical climb in 2021, Ethereum gas fees (crypo term for ‘transaction costs’) have come down significantly in recent weeks but as things stand, transacting and building NFTs on Ethereum is still more expensive than it is on other blockchains, including Solana.
HEIR initially wanted to mint 10,010 NFTs but the number was halved because the NFTs weren’t selling as fast as they anticipated.
Mind you, the collection is now sold out so you can definitely expect more Michael Jordan’s NFTs in the near future.
Alessandro is an automotive journalist with 10 years of experience covering supercars, automotive history, emerging vehicle technology, and luxury transportation. He wrote the first article published on SupercarBlondie.com when the website launched in 2022 and has since built a reputation for insightful reporting across the automotive and transportation industries. His expertise is grounded in hands-on experience. Alessandro has driven every Tesla model ever produced, from the original Roadster to the Cybertruck, and regularly covers the latest developments in electric vehicles and automotive innovation. His passion for transportation extends beyond cars, he has even flown a Boeing 787 Dreamliner simulator in Addis Ababa, Ethiopia. His reporting spans everything from classic American muscle cars and rare automotive discoveries to luxury yachts, private aircraft, high-end watches, and cutting-edge vehicle technology. Known for his deep knowledge of automotive history and ability to uncover the stories behind iconic vehicles, Alessandro brings readers a blend of historical context, technical expertise, and first-hand experience.
