Apple unveils VR headset that costs the same as 5 iPhones
Published on Jun 06, 2023 at 5:25 AM (UTC-4)
by Alessandro Renesis
Last updated on Jun 07, 2023 at 12:47 AM (UTC-4)
Edited by
Alessandro Renesis
Apple unveiled its long-awaited, hotly-anticipated AR (Augmented Reality) headset, dubbed ‘Apple Vision Pro’.
The company’s CEO Tim Cook said they spent over seven years developing the headset.
“This is the first Apple product you look through, and not at,” said Cook.
READ MORE: Elon Musk wants to rebrand Twitter and replace it with the ‘everything app’
The first thing you notice is Apple Vision Pro looks completely different to any other VR or AR headset on the market.
You can probably head to your favorite ski resort in Colorado or the Alps and you’ll see people wear ski goggle that look like Apple’s headset.
We’ll leave it up to you to decide whether that’s a good thing or a bad thing.
The whole point of the headset is to help you mix reality with virtual reality, looking through the screen.
When you wear it, you’ll be able to interact with iOS apps and superimpose virtual objects in the world around you.
For example, you can use it to relive a moment via AR, using pictures and videos you took at a specific location in the past.
Obviously, you can also use it for entertainment, like watching movies and playing games.
The headset will also allow you to make the screen as big as you want, up to 100 feet wide.
One of the coolest features is the ability to FaceTime people and show a life-size projection of the person you’re talking to.
This is made possible by the headset’s 3D camera and Apple’s Spatial Audio, designed to make people look and sound like they’re right next to you.
Apple Vision Pro features a total of 12 cameras, five sensors and microphones.
The headset will probably help you see the inevitable elephant in the room a bit more clearly, ie its price tag.
At $3,499, Apple Vision Pro is significantly more expensive than any of its rivals, including Meta’s Quest, which only costs $499.
To put things into perspective, you can buy nearly five iPhone 14s ($799) for that price, or six iPhone 13s ($699).
if you’re thinking that’s insane, don’t worry, you’re not alone.
Check out the reaction from attendees at the Worldwide Developers Conference (WWDC) on Monday, right after Apple announced the price of the Vision Pro.
Alessandro is an automotive journalist with 10 years of experience covering supercars, automotive history, emerging vehicle technology, and luxury transportation. He wrote the first article published on SupercarBlondie.com when the website launched in 2022 and has since built a reputation for insightful reporting across the automotive and transportation industries. His expertise is grounded in hands-on experience. Alessandro has driven every Tesla model ever produced, from the original Roadster to the Cybertruck, and regularly covers the latest developments in electric vehicles and automotive innovation. His passion for transportation extends beyond cars, he has even flown a Boeing 787 Dreamliner simulator in Addis Ababa, Ethiopia. His reporting spans everything from classic American muscle cars and rare automotive discoveries to luxury yachts, private aircraft, high-end watches, and cutting-edge vehicle technology. Known for his deep knowledge of automotive history and ability to uncover the stories behind iconic vehicles, Alessandro brings readers a blend of historical context, technical expertise, and first-hand experience.
