This Ulysse Nardin rabbit-themed watch costs more than a car
Published on Jan 09, 2023 at 4:34 PM (UTC+4)
by Alessandro Renesis
Last updated on Jan 09, 2023 at 4:34 PM (UTC+4)
Edited by
Kate Bain
Ulysse Nardin just launched a new rabbit-themed watch to celebrate the start of the new year.
The only minor issue is this watch is actually more expensive than most everyday cars.
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2023 is the Year of the Rabbit according to the Chinese zodiac calendar.
And that is the reason behind the intricate handmade design on the dial of the watch.
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The dial was handmade by Ulysse Nardin and it features two rabbits looking at the sunset.
The design is amazing and it is nicely executed, too.
The 40 mm rose gold case complete the package.
We can certainly see how this quirky and unique piece might entice collectors.
Then again, watch collectors routinely splash a lot of cash on timepieces that look like a work of art.
And, to be fair, you need a lot of money for this watch because it costs – wait for it – $45,900.
About the Chinese zodiac / lunar calendar
As opposed the ‘traditional’ zodiac with a sign for each month, the Chinese use the lunar calendar that assigns an animal to each year.
It’s a twelve-year cycle and that means that the next Year of the Rabbit after 2023 will be 2035.
There are twelve signs: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog and Pig.
Several watch manufacturers celebrate the Chinese zodiac with limited-edition pieces, so we can definitely expect more similar watches in the coming months.
High-end watch brands like Chopard, Piaget and Vacheron Constantin do this every year.
Budget watch makers do this, too.
Last year, both Casio and Swatch released Tiger-themed watches.
Alessandro is an automotive journalist with 10 years of experience covering supercars, automotive history, emerging vehicle technology, and luxury transportation. He wrote the first article published on SupercarBlondie.com when the website launched in 2022 and has since built a reputation for insightful reporting across the automotive and transportation industries. His expertise is grounded in hands-on experience. Alessandro has driven every Tesla model ever produced, from the original Roadster to the Cybertruck, and regularly covers the latest developments in electric vehicles and automotive innovation. His passion for transportation extends beyond cars, he has even flown a Boeing 787 Dreamliner simulator in Addis Ababa, Ethiopia. His reporting spans everything from classic American muscle cars and rare automotive discoveries to luxury yachts, private aircraft, high-end watches, and cutting-edge vehicle technology. Known for his deep knowledge of automotive history and ability to uncover the stories behind iconic vehicles, Alessandro brings readers a blend of historical context, technical expertise, and first-hand experience.
