Audi is getting rid of its confusing naming system for its cars

The old naming system is set to be replaced with something more simple
  • Audi is changing the naming systems used for its cars
  • The old system was introduced in 2017
  • The new system is already in effect, starting with the Q6 e-tron

Published on Mar 21, 2024 at 7:53PM (UTC+4)

Last updated on Mar 22, 2024 at 12:09PM (UTC+4)

Edited by Tom Wood

Audi is set to ditch the naming system it has used for its models after seven years.

The automaker will simplify its portfolio’s nomenclature by dropping the numbers associated with the car’s powertrain output.

The decision comes because the company wants to make more electric cars, and it would have trouble naming new EVs in the future if the style stayed.

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Were you ever slightly confused after trying to use an Audi’s name to determine which variant it exactly was?

Well, you wouldn’t be alone in that.

The current naming system was rolled out in 2017 and has been in place ever since.

Currently, the system adds a double-digit number between the core nameplate and the engine type.

For instance, the Audi Q3 has several variants, such as 35 TFSI, 35 TDI, 40 TDI, and so on.

You can see how that might be a little confusing, right?

There is a valid explanation for it all, though.

The numbers mean the different horsepower engines that all the variants have.

However, the automaker has already started to switch to a simpler system.

The recently launched next-gen Audi Q6 e-Tron EV doesn’t use the old naming system.

All variants of the Q6 e-Tron EV do not have a number linked to the drivetrain output.

“When we talk about simplicity, we don’t just talk about the options and the configuration process. We are really thinking of getting the leanest engine program for the Q6,” Florian Hauser, Audi’s head of sales for EVs, mentioned to the British magazine Auto Express.

When a car company has too many cars, naming them can turn out to be a task.

It’s easier for newer automakers like Tesla, with a smaller catalog, to name its models.

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Fortunately, for people in the United States, this change won’t make much of a difference.

That’s because Audi never introduced this particular naming system in the US.

But, most European Audi cars have gone through the old naming system ever since the automaker introduced it.

Now, that is all set to change.

The company – signified by the four iconic rings – is looking to simplify the names of its entire range of cars.

Looking at the German carmaker’s portfolio, we could possibly see the new naming system in effect in a future A5 or A7.

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