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Rolls-Royce needs to make this electric pick-up truck immediately

It's 5.5 meters long and has a wooden bed just like the $28m Boat Tail.

Published on Nov 11, 2022 at 2:07PM (UTC+4)

Last updated on Nov 11, 2022 at 2:07PM (UTC+4)

Edited by Kate Bain
Rolls-Royce concept

Is Rolls-Royce launching an off-road pickup truck? 

Well, no, but one talented artist has imagined what it would look like if they did. 

And it’s safe to say it’s pretty epic. 

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Young designer Travis Yang has just posted images of his creation to Instagram, calling it the Rolls-Royce Britannia. 

The Rolls-Royce truck concept measures 5.5 meters in length, making it slightly longer than the Rolls-Royce Spectre, and two meters in width similar to the Cullinan.

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At the front, the concept sports an enormously long hood, giving it an almost yacht-like appearance. 

And at the back, it has a wooden bed similar to the $28 million Rolls-Royce Boat Tail.

Rolls-Royce design language

Yang also gave it huge wheels and a roof-mounted LED light bar, adding to the pickup truck’s off-road appearance. 

He’s also taken inspiration from the British marque’s most recent model, the Spectre, making his concept an EV. 

While the Rolls-Royce truck concept looks unlike anything Rolls-Royce has, or likely will ever release, it does effortlessly capture the beautiful design language the luxury car maker is known for. 

The concept wears a duo-tone color scheme and has the iconic rear overhang. 

And of course, it’s finished with the Spirit of Ecstasy.

When the 19-year-old designer introduced his creation to the world, other designers were quick to praise him for his unique concept. 

“Ridiculously cool proportions. Love the boat-like graphics too. It feels totally on-brand [for Rolls-Royce],” one person said. 

However one person pointed out similarities the Britannia shared with the Project Maybach.

Project Maybach

The Project Maybach was launched by Mercedes-Benz this year in collaboration with late fashion designer Virgil Abloh. 

Abloh, who was the creative genius behind fashion giant Off-White, worked with Mercedes to create the six-meter long coupe. 

And now the similarities have been pointed out, it’s impossible to ignore. 

Regardless, it’s a seriously cool concept, especially considering it was created by a 19-year-old. 

Speaking of the Project Maybach, Supercar Blondie’s Alex Hirschi got an exclusive look when it first launched.

Check it out here!

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