Ford boss teases development of an off-road supercar
- Ford wants to become the ‘the Porsche of off-road’
- CEO Jim Farley confirmed plans to develop an off-road supercar
- They are in the early stages of exploring the concept
Published on Feb 07, 2025 at 3:45 PM (UTC+4)
by Amelia Jean Hershman-Jones
Last updated on Feb 10, 2025 at 11:56 AM (UTC+4)
Edited by
Tom Wood
In a bid to become the ‘the Porsche’ of the sector, Ford has confirmed its plans to develop a standalone off-road supercar.
CEO Jim Farley confirmed they are in the early stages of exploring the concept.
The vehicle would be built from the ground up rather than being a modified version of an existing model.
It’s set to balance performance with utility for high-end buyers.
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Ford off-road supercar
While it may get Raptor branding of some sort, this won’t be another Raptor truck model or a Mustang.
It’s suggested that the design could be influenced by Dakar racing and Ford GT heritage.
It’s promised to blend performance with utility and is thought to be targeting the upper-end on the market and bring motorsport tech to consumer vehicles.
Here’s what we know
“We’re in the middle of creating something, so we don’t have all the answers yet, but the question is should Ford make an off-road supercar? Not a version of a car, a standalone supercar,” Ford CEO, Jim Farley told Top Gear.
“That’s what we’re trying to answer. What do we do on a utility car? Is there a supercar? That’s what we’re debating now.”
He previously said he wanted the brand to become ‘the Porsche of off-road’.
The publication also spoke to global director, Mark Rushbrook.
“The mission of Ford Performance is to have as much motorsport as possible infused into the products that people can buy,” he said.
“We love that we have an F-150, Bronco and Ranger Raptor but we can do more.
“Yes, the Raptor T1+ at Dakar represents the ultimate Raptor in many ways, and we’re learning a lot from that both in terms of the competition but also in terms of feedback from customers, so all I can say is stay tuned.”
While we have nothing concrete to go off, these teasers are setting expectations sky-high for the car.
All Supercar Blondie contributors undergo editorial review and fact-checking to ensure accuracy and authority in automotive journalism. After gaining her BA Hons in French and English at the University of Nottingham, Amelia embarked on a vocational diploma from the National Council for the Training of Journalists (NCTJ). This led to numerous opportunities, from interning at Vogue to being on the small team that launched Women’s Health magazine in the UK, which was named the PPA Consumer magazine of the year for three years running. As Health, Beauty and Fitness editor, Amelia personally received a Johnson & Johnson Award and was shortlisted for both PPA and BSME titles. Since then, Amelia has created content for numerous titles and brands, including the Telegraph, 111 Skin, Waitrose, Red magazine, Stylist, and Elle, as well as being Head of Content at Vitality and Editor in Chief at INLondon magazine. “My superpower is translating technical jargon about the mechanical workings of a supercar into a relatable story you’ll want to share with your friends after you’ve read it.” After joining the SB Media family as a senior journalist in September of 2023, Amelia’s role has evolved to see her heading up the SEO output of the editorial team. From researching the most ‘Google-able’ key terms to producing evergreen content - it’s been a time of hard work, growth, and success for the editorial team and the Supercar Blondie website. “I like to think of myself as a ‘method journalist’. In other words: I live and breathe whatever I am writing about. When writing about fitness, I trained as a personal trainer, and as a beauty editor, I completed an ‘expert’ in scent diploma with the Fragrance Foundation. “During my tenure at Supercar Blondie, however, I did something I never thought possible: I passed my driving test at the age of 36. One day I’d love to train as a mechanic to better understand what happens under the hood, too. “My sweet spot is providing readers with a ‘takeaway’ (read: something new they didn’t know before) after reading every one of my stories. While I don’t claim to be an expert in the automotive world, I know the experts and bodies in the field to rely on to provide our readers with an informative and thought-provoking story every time they visit the site.”
