Taylor Swift’s Eras tour set to make her as much money as the total valuation of X

Published on Oct 16, 2023 at 8:33 PM (UTC+4)
by Amelia Jean Hershman-Jones

Last updated on Oct 17, 2023 at 8:09 PM (UTC+4)
Edited by Kate Bain

Taylor Swift’s Eras tour earnings look set to reach as much as $4.1 billion, matching if not outstripping the value of X as it loses 90 percent of its value.

Let’s work this out.

The first leg of the Taylor Swift’s Eras tour is complete and the show premiered at movie theaters last weekend.

The pop star is set to earn a record-shattering $4.1 billion from her shows by the end of the tour according to The Washington Post.

READ MORE! This is the pricey designer ring Taylor Swift borrowed and accidentally broke at the VMAs

Peter Cohan, an associate professor of management at Babson College, estimated the figure.

That’s assuming Swift will keep the typical artist’s share of 85 percent of tour revenue.

Swift’s earnings of $4.1 billion would be the most from a single tour for any musical act to date.

And, when it comes to wealth coming from Taylor Swift’s Eras tour, it’s not all self gain.

She’s famously given generous bonuses and paid 6 figures for 179 rooms at the Four Seasons Mexico City hotel for her tour crew.

She even thanked staff in hand-written letters.

What’s more, her tour has given the US economy a $5.7 billion boost.

Swift also gifted homes to family members and paid for an entire restaurant’s meals to rent it out for a date with NFL star Travis Kelce.

On the flip side,  according to Elon Musk, owner of X, the platform has lost 90 percent of its value and could be worth just $4 billion.

Musk made the claim on Labor Day that the company formerly known as Twitter decreased in value.

Since the Tesla CEO purchased the platform last October, its worth has plummeted.

Musk bought Twitter for $44 billion – $13 billion funded by loans from big-name commercial and investment banks, and $31 billion in equity.

He also contributed $24 billion of his personal funds.

Meanwhile, a group of investor including Larry Ellison, Ron Baron, and Prince Al Waleed of Saudi Arabia provided $7 billion.

However, Musk claims that the platform is now worth $4 billion – that’s a staggering loss of 90 percent.

This comes just weeks after Elon Musk asked the august singer to post music on X.

He also praised her “limbic resonance” – a state of deep emotional and physiological connection – back in March.

Guess she’s feeling pretty Bejeweled right now.

Maybe she should treat herself to this stunning concept mansion designed for herself and newly confirmed beau, Travis Kelce.

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All Supercar Blondie contributors undergo editorial review and fact-checking to ensure accuracy and authority in automotive journalism. After gaining her BA Hons in French and English at the University of Nottingham, Amelia embarked on a vocational diploma from the National Council for the Training of Journalists (NCTJ). This led to numerous opportunities, from interning at Vogue to being on the small team that launched Women’s Health magazine in the UK, which was named the PPA Consumer magazine of the year for three years running. As Health, Beauty and Fitness editor, Amelia personally received a Johnson & Johnson Award and was shortlisted for both PPA and BSME titles. Since then, Amelia has created content for numerous titles and brands, including the Telegraph, 111 Skin, Waitrose, Red magazine, Stylist, and Elle, as well as being Head of Content at Vitality and Editor in Chief at INLondon magazine. “My superpower is translating technical jargon about the mechanical workings of a supercar into a relatable story you’ll want to share with your friends after you’ve read it.” After joining the SB Media family as a senior journalist in September of 2023, Amelia’s role has evolved to see her heading up the SEO output of the editorial team. From researching the most ‘Google-able’ key terms to producing evergreen content - it’s been a time of hard work, growth, and success for the editorial team and the Supercar Blondie website. “I like to think of myself as a ‘method journalist’. In other words: I live and breathe whatever I am writing about. When writing about fitness, I trained as a personal trainer, and as a beauty editor, I completed an ‘expert’ in scent diploma with the Fragrance Foundation. “During my tenure at Supercar Blondie, however, I did something I never thought possible: I passed my driving test at the age of 36. One day I’d love to train as a mechanic to better understand what happens under the hood, too. “My sweet spot is providing readers with a ‘takeaway’ (read: something new they didn’t know before) after reading every one of my stories. While I don’t claim to be an expert in the automotive world, I know the experts and bodies in the field to rely on to provide our readers with an informative and thought-provoking story every time they visit the site.”