Jeep has subtly integrated coordinates of famous off-road trails as an Easter egg
- Jeep’s hardy vehicles are known for their off-roading ability
- The British brand has etched the coordinates of famous US off-road trails into cabins
- But it’s not the only Easter egg owners can hunt for
Published on Jul 31, 2024 at 2:04 PM (UTC+4)
by Amelia Jean Hershman-Jones
Last updated on Jul 31, 2024 at 7:02 PM (UTC+4)
Edited by
Tom Wood
A brand perhaps best known for its unparalleled off-roading, Jeep has cleverly etched the coordinates of famous US off-road trails into the cabins of its cars.
They range from the Rubicon Trail in California to Moab in Utah.
Meaning the adventure vehicle is inspiring intrepid owners to adventure.
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Jeep Easter eggs
Some owners have reported discovering the cleverly-hidden coordinates under their seats but each cabin has them hidden in a unique location.
It serves as a nod to the adventurous spirit of Jeep enthusiasts as well as the brand’s off-roading heritage.
TikTokers have previously shared other Easter eggs on their Jeeps – such as spiders on the fuel tank saying ‘Ciao, baby’ as a humorous nod to the brand’s Italian heritage.
Others have included a Sasquatch on the back window, a cute and tiny pair of flip-flops and a Jeep on the Jeep – meta.
Joel Feder of Motor Authority explained that the rugged sports utility vehicles have had these surprises since the 1990s.
Jeep legend has it that designer, Michael Santoro, decided to slip an Easter egg into the Wrangler TJ in either 1989.
It eventually became a tradition.
According to Mopar Insiders , each of the brand’s cars has included at least one surprise ever since.
The Jeep Avenger EV
The brand’s first electric model, the Jeep Avenger, dropped in 2023, in an effort to have 50 percent of its US sales and 100 percent of European sales accounted for by EVs as soon as 2030.
In the center of the grille where the radar sensor sits, there’s a compass with coordinates on it pointing to the city of Turin, Italy, where the Avenger was designed.
However, it’s not quite as practical or fun.
Off-roading heritage
With adventure in mind, the Jeep Wrangler is built differently, and recent footage proves it.
A Jeep Wrangler can be seen climbing a fully vertical wall in a video.
The stunt took place in Sand Hollow State Park, Utah.
The Wrangler is quite capable with its 3.6L V6 engine, producing 285 horsepower.
All Supercar Blondie contributors undergo editorial review and fact-checking to ensure accuracy and authority in automotive journalism. After gaining her BA Hons in French and English at the University of Nottingham, Amelia embarked on a vocational diploma from the National Council for the Training of Journalists (NCTJ). This led to numerous opportunities, from interning at Vogue to being on the small team that launched Women’s Health magazine in the UK, which was named the PPA Consumer magazine of the year for three years running. As Health, Beauty and Fitness editor, Amelia personally received a Johnson & Johnson Award and was shortlisted for both PPA and BSME titles. Since then, Amelia has created content for numerous titles and brands, including the Telegraph, 111 Skin, Waitrose, Red magazine, Stylist, and Elle, as well as being Head of Content at Vitality and Editor in Chief at INLondon magazine. “My superpower is translating technical jargon about the mechanical workings of a supercar into a relatable story you’ll want to share with your friends after you’ve read it.” After joining the SB Media family as a senior journalist in September of 2023, Amelia’s role has evolved to see her heading up the SEO output of the editorial team. From researching the most ‘Google-able’ key terms to producing evergreen content - it’s been a time of hard work, growth, and success for the editorial team and the Supercar Blondie website. “I like to think of myself as a ‘method journalist’. In other words: I live and breathe whatever I am writing about. When writing about fitness, I trained as a personal trainer, and as a beauty editor, I completed an ‘expert’ in scent diploma with the Fragrance Foundation. “During my tenure at Supercar Blondie, however, I did something I never thought possible: I passed my driving test at the age of 36. One day I’d love to train as a mechanic to better understand what happens under the hood, too. “My sweet spot is providing readers with a ‘takeaway’ (read: something new they didn’t know before) after reading every one of my stories. While I don’t claim to be an expert in the automotive world, I know the experts and bodies in the field to rely on to provide our readers with an informative and thought-provoking story every time they visit the site.”
