To lure in buyers luxury mansion owner parked a $4.2 million Ferrari in living room

  • A UK property for sale had an unexpected item in its living room
  • The Ferrari was apparently used to drive interest in the luxury mansion
  • And the car is worth $1m more than the mansion

Published on Jan 11, 2024 at 7:24 PM (UTC+4)
by Amelia Jean Hershman-Jones

Last updated on Jan 11, 2024 at 8:51 PM (UTC+4)
Edited by Alessandro Renesis

To lure in buyers luxury mansion owner parked a $4.2 million Ferrari in living room

The shrewd owner of a luxury mansion had a smart trick to bag a sale – parking a $4.2 million Ferrari LaFerrari in the middle of the living room.

And the car is actually worth $1 million dollars more than the chain-free luxury mansion it’s parked inside.

Real-estate agents and sellers will often get professional photos, highlighting the house’s best assets and showing it in its best light.

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However, as the property market is booming as we head into 2024 with Kanye listing his $53 million Malibu mansion for a bizarre reason, this property owner in Luton, UK went a step further in their attempt to drive a sale.

The Grade II listed luxury mansion was built in 1869 and its the Victorian charm is preserved.

However, step inside and the interiors are modern.

Per the listing: “The house is set on a plot of circa 1.3 acres to include a coach house – ideal for multi generational living or guest / staff accommodation, for example, a wild swimming pool and specialist garaging for ten cars.”

Additional highlights of the luxury mansion include a wine room and home cinema.

But the crowning glory has to be the Ferrari LaFerrari.

Some properties have literal gold mines to boost their value – but this is a little more inventive.

A pinnacle of the prancing horse’s automotive engineering and Ferrari’s quest to conquer the hybrid hypercar segment.

Parked next to floor-to-ceiling windows so it can be enjoyed both from the interior and exterior of the property, the limited-production hypercar, limited to 499 units, was unveiled in 2013.

It is still a rare and coveted piece of automotive art for collectors.

The Ferrari supercar combines a potent 6.3-liter V12 engine with an electric motor.

The payoff is a total output of approximately 950 horsepower.

Its $1 million base price at launch has more than quadrupled since – meaning it’s valued at more than a million dollars more than the luxury mansion.

The asking price for the mansion and its 1.3-acres: $3.2 million.

A Ferrari LaFerrari can fetch more than $4 million.

A lot of potential buyers who say the photos were perplexed.

“Why would you put your car in the living room when trying to sell your house?” said one.

‘It’s Luton. Clearly it’d get nicked if it was left outside,” another quipped in response.

“I’d suggest if they had a £3m car in a £2m house, they’ve also got another house, or two,” a third suggested.


Amelia Jean Hershman-Jones

London-based Amelia cut her journalistic teeth covering all things lifestyle, wellness and luxury in the UK capital. Fast-forward a decade and the experienced content creator and editor has put pen to paper for glossy magazines, busy newsrooms and coveted brands. When her OOO is on you can find her spending quality time with her young family, in the gym or exploring the city she loves.