Fortnite creator gets $2 billion cash injection from Sony and LEGO
Published on Apr 13, 2022 at 2:57 AM (UTC-4)
by Alessandro Renesis
Last updated on Apr 18, 2022 at 1:08 AM (UTC-4)
Edited by
Alessandro Renesis
There’s big news in the gaming industry with Sony and LEGO dishing out some serious cash to Fortnite’s creators, Epic Games.
Sony forked out an extra budget of $1 billion in funding for the group that also made Unreal Engine and Gears of War.
And that’s not the end of the news because Kirkbi, the company that owns LEGO, has thrown an extra $1 billion in the mix.
Gamers will be happy to hear that despite the enormous financial effort, both Sony and LEGO will stay out of the spotlight.
Epic will continue to be run and managed by the CEO and founder Tim Sweeney.
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Epic was founded in 1991 in Maryland by Tim Sweeney, a computer programmer who simply wanted to make cool videogames and we can safely say it worked out well for him.
After the success of Unreal Engine, Epic had a major global breakthrough with Fortnite.
Fortnite drew in more than 125 million players in less than a year.
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Kenichiro Yoshida, CEO of Sony, is unsurprisingly very happy with this investment.
He said it will “deepen [the company’s] relationship in the metaverse field, a space where creators and users share their time”.
“We are also confident that Epic’s expertise, including their powerful game engine, combined with Sony’s technologies, will accelerate our various efforts such as the development of new digital fan experiences in sports and our virtual production initiatives,” said Yoshida.
And what about LEGO? The company wants to expand its presence in the Metaverse and that’s exactly what this $1 billion investment is supposed to help them do.
Søren Thorup Sørensen, CEO of LEGO, said this investment “will accelerate [the company’s] engagement in the world of digital play […] with a long-term focus toward the future metaverse.”
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Alessandro is an automotive journalist with 10 years of experience covering supercars, automotive history, emerging vehicle technology, and luxury transportation. He wrote the first article published on SupercarBlondie.com when the website launched in 2022 and has since built a reputation for insightful reporting across the automotive and transportation industries. His expertise is grounded in hands-on experience. Alessandro has driven every Tesla model ever produced, from the original Roadster to the Cybertruck, and regularly covers the latest developments in electric vehicles and automotive innovation. His passion for transportation extends beyond cars, he has even flown a Boeing 787 Dreamliner simulator in Addis Ababa, Ethiopia. His reporting spans everything from classic American muscle cars and rare automotive discoveries to luxury yachts, private aircraft, high-end watches, and cutting-edge vehicle technology. Known for his deep knowledge of automotive history and ability to uncover the stories behind iconic vehicles, Alessandro brings readers a blend of historical context, technical expertise, and first-hand experience.
