Man bought his 26th Subaru and counting so the Japanese brand decided to celebrate the occasion

  • A man has recently bought his 26th Subaru
  • He bought his first one in 1995
  • Since then, he’s remained loyal to the brand

Published on May 04, 2025 at 7:46 AM (UTC+4)
by Claire Reid

Last updated on Apr 30, 2025 at 5:40 PM (UTC+4)
Edited by Kate Bain

An extremely loyal British car lover recently bought his 26th Subaru – a Forester – and has been thanked by the Japanese carmaker for his dedication to the brand.

Bill Nunn bought his first-ever Subaru three decades ago. 

Since then, he’s stuck with the brand, saying that the vehicles have ‘never let him down’.

Nunn recently collected his 26th Subaru, opting for a sixth-generation Forester.

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He bought his first Subaru back in 1995

Occasionally, you’ll come across a car enthusiast who shows unwavering dedication to his favorite brand, like this bloke who has amassed a mind-blowing number of Ferraris, including The Big Five, or this man who bought 24 Aston Martin Lagondas

For UK-based Bill Nunn, the marque that gets his loyalty is Subaru.

He bought his first one, a Legacy Estate, back in 1995, and 30 years on, he’s just picked up his 26th.

Over the decades, Nunn has owned numerous Legacy and Impreza models, as well as several Foresters, including a turbocharged XT and his new Field spec sixth-generation one. 

Not only has he remained incredibly loyal to the carmaker, Nunn has also always returned to the same dealership – Adams Brothers in Aylesbury – every time.

He’s been thanked for his unwavering loyalty

Explaining why he chooses to go back to the Japanese brand time and time again, Nunn said they’re ‘just great cars’.

“Since buying my first Subaru, the cars have certainly become more modern, capable and spacious, but the core values that set Subaru apart have remained,” he said.

“Subarus are just great cars: always a pleasure to drive, comfortable, reliable, and safe. In 30 years covering hundreds of thousands of miles for both work and private use – in all manner of conditions – Subaru has never let me down.”

To celebrate their loyal customer, Subaru thanked Nunn for his ongoing loyalty to the brand.

“We at Subaru UK & Ireland are proud to have a fantastic base of loyal customers across the country – owners that have put their faith in our vehicles over many decades,” a spokesperson said.

“Bill might just be the most loyal of all, and we’re honored to have delivered his 26th Subaru.”

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Claire Reid is a journalist who hails from the UK but is now living in New Zealand. She began her career after graduating with a degree in Journalism from Liverpool John Moore’s University and has more than a decade of experience, writing for both local newspapers and national news sites. Claire covers a wide variety of topics, with a special focus on cars, technology, planes, cryptocurrency, and luxury.