14 bespoke supercar programs that let you create the supercar of your dreams
Published on Aug 18, 2025 at 6:30 AM (UTC+4)
by Henry Kelsall
Last updated on Aug 18, 2025 at 12:51 PM (UTC+4)
Edited by
Emma Matthews
When you want more than ‘off the shelf’, the world’s most exclusive carmakers offer made-to-measure bespoke supercar programs to transform your dream supercar customization into a reality.
From tailoring paint shades to commissioning new bodywork and luxury interior design, these programs are where imaginations can run riot.
Whether you’re into heritage coachbuilding or cutting-edge customization, each one promises a one-of-a-kind experience.
Here are 14 of the most impressive bespoke programs from automakers that redefine what it means to drive something personal.
1. Bugatti Sur Mesure is one of the finest bespoke supercar programs

Bugatti’s in-house supercar customization arm takes made-to-measure personalization to a new level. Offering unique paintwork, interior trims, and detailing inspired by the brand’s storied history.
2. Rolls-Royce has plenty of optional extras

From starlight headliners to bespoke picnic hampers, Rolls-Royce’s menu of extras turns every car into a tailored luxury experience.
3. Bespoke supercar programs don’t get much better at McLaren

One of the finest bespoke supercar programs is McLaren’s MSO service. The British manufacturer lets you specify everything from performance tweaks to unique paint codes and trim materials.
4. Q by Aston Martin is a British classic

Aston Martin’s Q division offers an immersive design process, flipping conventional configuration on its head to create one-of-one masterpieces.
5. Lamborghini Ad Personam

Lambo’s Ad Personam program is one of the best bespoke supercar programs around. It lets you splash your personality across your supercar with rare paints, custom interiors, and race-inspired detailing.
6. Ferrari is the king of bespoke supercar programs

Ferrari’s Tailor-Made service and online Configurator tool make it possible to align your prancing horse perfectly with your personal style.
7. Koenigsegg Legends could be one of the greatest bespoke supercar programs

Koenigsegg’s customization package allows for tailor-made upgrades, from unique paintwork to custom aero components.
8. Bentley Mulliner offers incredible levels of luxury

Bentley’s Mulliner division continues the centuries-old coachbuilding tradition, bringing your dream luxury car to life with unrivaled craftsmanship.
9. Porsche Sonderwunsch & Exclusive Manufaktur

Porsche’s bespoke story stretches back decades, culminating in today’s Sonderwunsch and Exclusive Manufaktur offerings for truly unique builds.
10. Mercedes-Benz Manufaktur

The Manufaktur program proves personalization is alive and well, with a range of exclusive finishes and interior options.
11. Maserati Fuoriserie creates Italian masterpieces

Maserati’s Fuoriserie is a once-in-a-lifetime opportunity to craft an Italian masterpiece. From paint to cabin details, they offer incredible levels of luxury and supercar customization.
12. BMW Individual

The BMW Individual program covers everything from bold color palettes to exotic materials, making your Bavarian machine stand out in any crowd.
13. Customizing your Tesla EV to your heart’s content

From body kits and wheels to software and seating, Tesla owners can personalize their EVs far beyond factory settings in a special, made-to-measure way.
14. Range Rover SV for very different bespoke supercar programs

Land Rover’s Special Vehicle Operations offers drivers the ability to tailor their Range Rover with high-end finishes and bespoke features.
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Henry is a content writer with nearly ten years experience, having written for various publications since 2017. Qualifying with a Sports Journalism degree from Staffordshire University, Henry loves all things automotive but has a particular soft spot for classic Japanese cars and anything Lancia. He also has a curious passion for steam locomotives.