Bugatti hints at a one-of-one Programme Solitaire car that aims to make history again
Published on Jan 20, 2026 at 7:45 AM (UTC+4)
by Molly Davidson
Last updated on Jan 20, 2026 at 7:45 AM (UTC+4)
Edited by
Molly Davidson
Bugatti is hinting at something that’s meant to stand alone, even by its own standards.
A new press release points toward another one-of-one creation under the brand’s Programme Solitaire banner.
The language leans heavily on legacy, suggesting a car designed to become part of Bugatti’s history rather than just its lineup.
For now, all signs point to January 22, when the full picture is expected to come into focus.
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Programme Solitaire is Bugatti’s one-of-one answer to modern coachbuilding
Programme Solitaire is where Bugatti steps away from certainty.
The program exists specifically for cars that don’t arrive fully defined, announced, or itemised upfront.
Instead, it’s framed as a return to coachbuilding – not as a look, but as a process.
That approach is rooted deep in the brand’s past.
In the early 20th century, Bugatti bodies weren’t standardised.
Instead, they evolved around individual ideas and intentions.
Designers like Jean Bugatti helped cement that mindset by bringing coachbuilding in-house, creating cars that felt authored rather than manufactured.
Programme Solitaire positions itself as a modern echo of that era.
Each car is a one-off, developed through a private collaboration between Bugatti and a single owner, with no guarantee of repetition.
That’s why this latest announcement reads more like a suggestion than a reveal.
Bugatti isn’t saying what the next car is, only that it exists.
The press release language does a lot of work here.
Words like ‘tribute,’ ‘legend,’ and ‘history’ are used carefully, signalling intent without locking anything down.
It’s a deliberate hint, not a confirmation.
The Brouillard shows how far Bugatti is willing to go
The best reference point remains the first Programme Solitaire creation.
The Bugatti Brouillard established how literal Bugatti is willing to be with this idea, tying the car’s identity to a story connected to Ettore Bugatti and his love of horses.
Beneath that narrative sat the most advanced version of Bugatti’s W16 platform, using the full 1,600PS quad-turbo engine – the peak of nearly two decades of refinement.
It made the point clearly: Programme Solitaire isn’t choosing between sentiment and extremity.
It insists on both.
Which is why this new hint carries weight.
If Brouillard was the opening statement, the next Solitaire car doesn’t need to be announced loudly.
Bugatti already knows the right audience is listening.
Stay tuned for the manufacturer’s full digital reveal on January 22.
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With roles at TEXT Journal, Bowen Street Press, Onya Magazine, and Swine Magazine on her CV, Molly joined Supercar Blondie in June 2025 as a Junior Content Writer. Having experience across copyediting, proofreading, reference checking, and production, she brings accuracy, clarity, and audience focus to her stories spanning automotive, tech, and lifestyle news.
