Lincoln just built Serena Williams a one of one Navigator with tennis ball seat details and her family's birth years engraved in the door sills

Published on May 01, 2026 at 7:04 PM (UTC+4)
by Ben Thompson

Last updated on May 01, 2026 at 7:04 PM (UTC+4)
Edited by Mason Jones

Lincoln just built Serena Williams a one of one Navigator with tennis ball seat details and her family's birth years engraved in the door sills

Serena Williams has received a car that is perfectly suited to her, a one-of-one Lincoln Navigator with special personalized details.

Williams is a certified legend on the court.

So it’s only fitting that she’d be given a car that celebrates her accomplishments.

From tennis ball detailing in the seats to tributes to her family, this car is suited to her down to the last detail.

The ins and outs of this one-of-one Lincoln Navigator

Williams is a titan on the tennis court, but her car collection is just as formidable.

Cars within her lineup include an Aston Martin Vanquish, a Lincoln Continental, and a Mini Cooper S.

She already has a 2025 Lincoln Navigator in her garage, but another one wouldn’t hurt, right?

Created in collaboration with Galpin, this one-off model is a tribute to Williams’ ‘individuality, strength, and grace’.

Frankly, we can’t think of a more fitting car to embody those values.

Decked out in a stunning Perfect Rose paint job, the Navigator has Satin Rose Copper and Satin Obsidian accents to accompany it.

The rose theme continues on the B-pillar, and the split gate, where rose symbols are featured as a tribute to the tennis star’s favorite flower.

Inside, the seats are Clay Court brown leather with a ‘subtle tennis-ball perforation pattern’.

Throughout the car are nods to Williams’ legacy, including the birth years for her and each of her family members.

A laser-engraved ‘Keep going’ sits in a custom font on the sill plates of the doors.

She’s dispensed her fair share of inspirational quotes over the years, so it’s only fair she gets a little of that back.

How did Serena Williams react to this car?

Once she laid eyes on her new Navigator, Williams was left floored.

“What felt the most personal to me was the dates. I genuinely am obsessed right now,” she gushed.

“I can’t not unsee the tennis balls now. It is such a really cool detail.”

It’s the type of a car such an accomplished athlete deserves.

Following stints at LadBible, The Sun, The New York Post, and the Daily Mail, Ben joined the team full-time in February 2025. In his role as Senior Content Writer, his sparkling copy, the ability to sniff out a good story at 100 paces, and a GSOH quickly led to him becoming an integral and invaluable member of the writing staff.