California man who's been investing $8 a day into VOO for 429 days shares how he's got on

Published on Dec 05, 2025 at 9:34 PM (UTC+4)
by Jack Marsh

Last updated on Dec 05, 2025 at 9:51 PM (UTC+4)
Edited by Amelia Jean Hershman-Jones

After making an $8 daily investment into VOO (the Vanguard S&P 500 ETF) for 429 days straight, this man came prepared with racks of cash to show people how his profits have soared.

Saving eight dollars seems doable for many people; after all, that’s your Pumpkin Spice Latte swapped out for a standard instant Nescafé blend.

But over 429 days, that money quickly adds up.

Especially when your savings are a VOO investment fund, rather than a low-percent ISA, and YouTuber Keep Going has now shared how that has changed his finances forever.

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YouTuber documents his small VOO investments, claiming ‘consistency will always pay off’

Investing money is always quite taboo. Some days are easier than others, and there’s not always room and confidence to openly talk about finances.

But even the smallest of investments can blossom into empires.

So, what do you invest in? We can’t all be like Lewis Hamilton and trade a supercar collection for valuable art.

But what about VOO? That was the spirit for this YouTuber, who set himself a budget of eight dollars a day to buy shares in the Vanguard trading fund.

Choosing a goal that suited him, ‘Keep Going’ has been able to buy 4.38 shares in the VOO, and he’s beginning to reap the rewards.

In a recent upload to his channel, the young man revealed that his 429-day grind has seen him invest a total of $3,432.

With the growth of VOO, the share price of approximately $550 has increased to $625, earning him a profit of $329 (13.6%) from his original $3,432 investment.

While this might only seem marginal, the consistency in his investments has proven to pay off, getting a good average price on the market and watching it grow.

“Consistency will always pay off, man,” he said.

“You might not know exactly the path or direction you want to take, but we have that vision of what we want to create for ourselves, family, and our lives.

“You just have to put work into that direction and learn and grow as you’re working towards that.”

Small profits but a significant foundation

This investment has been small, but if he continues this for ten years, he will continue to make thousands of dollars.

According to calculations run by ChatGPT, taking into consideration the growth patterns of VOO, in ten years, he’d have invested $29,200, but his VOO shares would be worth $48,821.

By comparison, if he invested his $29,200 into a savings account at 5% APR, he would have come out with $37,636 ($11,185 less).

So it turns out these small marginal investments are paving the way for massive profits.

“People say, ‘Bro, you did all that just to get that much of a return.’ I’m building the foundation, man,” he said.

“Dollar-cost averaging works… You gotta figure out what fits your budget and start contributing. You can see results like these.”

While it’s not quite the investments we’ve seen from celebrities like Cristiano Ronaldo, it’s clear to see that this man has gotten himself into a great habit.

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Jack Marsh is a journalist who started his media career after graduating with a degree in Journalism from the University of Chester. As an avid supercar and racing enthusiast, he has a passion for everything from Formula 1 to NASCAR. Whether it's highlighting the intricacies of McLaren’s anti-dive suspension revelations or recognizing celebrities’ multi-million-dollar rides, he has a keen eye for the faster things in life.