This 1970 Ford Thunderbird by Kenny Scharf has been turned into an outrageous Hot Wheels die-cast car
Published on Jun 10, 2025 at 1:15 AM (UTC+4)
by Callum Tokody
Last updated on Jun 10, 2025 at 11:44 AM (UTC+4)
Edited by
Callum Tokody
This Hot Wheels Thunderbird features Kenny Scharf art, custom Thunderbird styling, and die-cast cars appeal.
The story began when Kenny Scharf painted a full-size 1970 Ford Thunderbird with his signature bold and surreal designs.
This striking custom Thunderbird caught the attention of Hot Wheels.
The company then turned the full-size Hot Wheels car into a special-edition Hot Wheels Thunderbird die-cast model.
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Hot Wheels collaborated directly with Kenny Scharf to bring the full-size Hot Wheels car to collectors.
The artist’s original painted custom Thunderbird provided the creative foundation for the Hot Wheels Thunderbird die-cast car.
The 1:64 model perfectly mirrors the full-size car’s vivid blue paint, red accents, and fantastical creature graphics.
This collaboration captures the essence of both art cars and die-cast cars culture.
Demand for this release is expected to be strong.
Hot Wheels confirmed that 100 of the die-cast cars will be hand-signed by Kenny Scharf, adding a layer of exclusivity.
Standard versions of the Hot Wheels Thunderbird will sell for $35, with signed editions priced at $300.
The project allows collectors to own a piece of Kenny Scharf art through a limited-run Hot Wheels die-cast car.
The full-size Hot Wheels car was built by Pfitzer Designs in California.
Scharf’s painted design transformed the vehicle into a custom Thunderbird that stood out on the road and in the art world.
The car features Kenny Scharf art across its bodywork, a custom hood cowl, and eight prominent side-exit exhausts.
It exemplifies the power of art cars to cross creative and automotive boundaries.
Now, the Hot Wheels Thunderbird gives enthusiasts the chance to bring that full-size vision into their own collections.
As interest in both art cars and die-cast cars continues to grow, this collaboration between Kenny Scharf and Hot Wheels shows how automotive art can inspire mass-market collectibles.
With its unique backstory and bold design, the Hot Wheels Thunderbird is likely to become a prized item for both art and automotive fans alike.
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Callum Tokody is a content writer at Supercar Blondie, where he covers the latest in the automotive world with a focus on design and performance. With a background in automotive journalism, he has contributed to a range of publications in Australia and the UK. In addition to his writing, Callum also heads up PR and communications, helping to build and strengthen partnerships within the industry. Outside of work, he’s a design enthusiast with a soft spot for anything with a V8 and a good story.
