Dodge has captivated the automotive world for years with concept cars that never progressed past design phase
- These four Dodge concepts never saw the light of day
- The Sidewinder, Copperhead, Razor, and M80 were all shelved
- There were a few reasons for this
Published on Apr 12, 2025 at 2:25 AM (UTC+4)
by Jack Marsh
Last updated on Apr 09, 2025 at 1:41 PM (UTC+4)
Edited by
Jack Marsh
Dodge has a range of cars that have served as a blueprint for American mechanics to create their own incredible mods, but the brand itself has had its own fun creating concept cars.
From Hellcats to EVs, Dodge’s range of cars is iconic.
The Viper, Charger, Demon, and Challenger have all etched chapters in the car history books.
But four concept cars never saw the light of day from Dodge.
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Dodge-d a bullet or missed a trick: Four concept cars
Over the years, Dodge fanatics have made a string of custom cars.
Recently, its staple Hellcat range has been extended to a Minivan and a Redeye Magnum.
But these aren’t ‘official’ Dodge concepts.
The brand did make four concept cars of its own though.
The 1997 Copperhead, 1997 Sidewinder, 2002 Razor, and 2002 M80 truck were all revealed as upcoming models, but were soon scrapped, either in favor of other classics or because of competitive markets.
The earliest of the dodge concept cars was the Sidewinder and Copperhead, both of which were very similar in style.
A chip off the old Viper block, the convertibles were less powerful but intended for different reasons.
The Sidewinder came as one of the more ambitious models, doubling as a sports car and a pickup, as an open-top bed met its coupe body.
Meanwhile, the Copperhead was a Viper without the venom.
Moving forward five years, the 2002 North American International Auto Show saw Dodge unveil the Razor and M80.
The Razor was arguably the saddest of these sunsetted concepts, as it would have come as a two-seater sports car with just a $14k price tag, making it the Viper’s affordable playmate.
Still, Viper Second Gen was released not long after and its first-edition prices fell off a cliff.
Meanwhile, the M80 was cut from a different cloth.
As a nod to its cousin, RAM (which was still branded under Dodge), the truck was meant for off-road use, but again, was shelved. To little surprise, the Third-edition RAM came out later that year.
All four of these concept cars never made production, but given the alternatives at the time, it appears that the decision making was on point.
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