When the engine and chassis of a Bugatti Chiron come together, it’s a special assembly known as the ‘marriage’
Published on Oct 18, 2025 at 9:16 PM (UTC+4)
by Claire Reid
Last updated on Oct 16, 2025 at 5:02 PM (UTC+4)
Edited by
Mason Jones
It goes without saying that building a Bugatti Chiron is a special event, but one part of the process is so significant that it’s referred to as the ‘marriage’.
Founded in 1909 by Ettore Bugatti, the marque is known for making cars that look as good as they perform.
And the Bugatti Chiron is no exception.
Introduced in 2016, Bugatti built just 500 units in total, and each build was a real labor of love.
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Building a Bugatti Chiron involves a very special marriage
Bugatti’s cars are still built at its facility in Molsheim, Alsace, where the automaker was founded.
As you might expect, building a Bugatti takes time.
The company prides itself on offering an incredible amount of customization and personalization options to the customer, meaning each car built is unique.
The journey to building one of its hypercars begins with a meeting between the customer and Bugatti to help determine exactly what the customer wants.
Only once the customer is completely happy with the configuration does production actually begin.
The production process for a Bugatti Chiron took around nine months from configuration through to delivery, although this could be longer depending on the customer’s wishes.
The marque explained that each part of the process was done by hand with ‘no robots’ and ‘no conveyor belts’ at the Molsheim site.
“People work at stations, as in the workshop of a Formula One team,” the company explained on its website.
The car works through 12 stations, starting with the powertrain being prepared for assembly, before heading onto the powertrain being installed, and the rear end being built around the engine – then the car goes into ‘the marriage’.
“The high point of chassis assembly is definitely the marriage – the operation of joining the monocoque and the rear end,” Bugatti explained.
“Fourteen titanium bolts ensure that the bond between the two units is durable and extremely strong.”
Bugatti customers are happy to splash the cash to get their dream car
Bugatti is happy to put the customer in the driving seat when it comes to building their dream car, thanks to its Sur Measure program.
And it seems Bugatti’s high-end clientele are more than happy to splash the cash when it comes to making their dream car a reality.
CEO Mate Rimac aid the average buyer spends a staggering €500,000 ($525,025) on customizations.
“We have special programs that we do with our customers, so the cars are becoming more and more customized,” he said last year.
“Every car is actually really special. We are currently at half a million euros of customization per car.”
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Claire Reid is a journalist who hails from the UK but is now living in New Zealand. She began her career after graduating with a degree in Journalism from Liverpool John Moore’s University and has more than a decade of experience, writing for both local newspapers and national news sites. Claire covers a wide variety of topics, with a special focus on cars, technology, planes, cryptocurrency, and luxury.
