These are the 3 hottest releases from the Geneva Watch Days
Published on Aug 30, 2022 at 4:15 PM (UTC+4)
by Alessandro Renesis
Last updated on Aug 31, 2022 at 1:57 PM (UTC+4)
Edited by
Kate Bain
Geneva Watch Days 2022 is underway, and top-notch Swiss brands are releasing one hot watch after another.
Now that Baselworld is gone, manufacturers are free to concentrate on ‘Geneva Watch Days’, the hottest and most important watch event of the year.
With just a few days to go, it’s time to take a look at the three hottest releases from the show so far.
3. Urwerk UR 100 V UltraViolet – $56,000
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Independent watch brand Urwerk is at it again with a dial that’s too difficult to read.
But it’s just so cool you’d forgive it anything.
CHECK THIS OUT!
It’s called the UltraViolet, and it features three of Urwerk’s signature ‘celestial’ complications.
Among other things, you can use the dial to calculate the distance the Earth has traveled around the Sun every 20 minutes.
The color combo is awesome, with a deep, vivid blue case and face, paired with a white textured rubber strap.
The price is equally ‘handsome’, coming in at $56,000 + taxes.
2. MB&F LM Split Escapement EVO Beverly Hills – $80,000
Another crazy model from an independent brand.
It’s based on the ‘standard’ LM Split Escapement EVO but the brand calls it the ‘Beverly Hills’ in honor of the newly-opened showroom in Beverly Hills, California.
It features a black face, blue sub-dials and a white rubber strap.
For reference, the standard model that it’s based on features a light blue dial and black subdials.
MB&F also decided to place two key components of the movement directly on the dial, right between the three sub-dials.
It’s a bit of a flex, but it looks amazing.
It costs $80,000, not including taxes.
1. Bulgari Octo Finissimo Sejima Edition – $14,100
Bulgari is celebrating the 10th anniversary of the Octo Finissimo in style with a variety of new models.
This is probably the one that people will hate to love and love to hate.
It’s a bit controversial because it combines the classic ultra-thin design of the Octo with the modern style of Japanese architect Kazuyo Sejima.
The hours markers, text, and even the brand were removed from the dial, which now only features three hands for the hours, minutes and power reserve.
Rather than using a traditional transparent crystal, it features a honeycomb-style design finished in silver.
Bulgari will only make 360 pieces, with a price tag of $14,100.
Stay tuned for updates about the Geneva Watch Days.
In the meantime, check out the crazy $1M watch that’s made out of cheese.
Alessandro is an automotive journalist with 10 years of experience covering supercars, automotive history, emerging vehicle technology, and luxury transportation. He wrote the first article published on SupercarBlondie.com when the website launched in 2022 and has since built a reputation for insightful reporting across the automotive and transportation industries. His expertise is grounded in hands-on experience. Alessandro has driven every Tesla model ever produced, from the original Roadster to the Cybertruck, and regularly covers the latest developments in electric vehicles and automotive innovation. His passion for transportation extends beyond cars, he has even flown a Boeing 787 Dreamliner simulator in Addis Ababa, Ethiopia. His reporting spans everything from classic American muscle cars and rare automotive discoveries to luxury yachts, private aircraft, high-end watches, and cutting-edge vehicle technology. Known for his deep knowledge of automotive history and ability to uncover the stories behind iconic vehicles, Alessandro brings readers a blend of historical context, technical expertise, and first-hand experience.
