This Honda with a Jeep makeover is giving the new Cherokee serious competition
Published on Jun 14, 2025 at 9:58 PM (UTC+4)
by Callum Tokody
Last updated on Jun 11, 2025 at 6:59 PM (UTC+4)
Edited by
Emma Matthews
The Honda WR-V Cherokee kit combines Jeep Cherokee XJ styling, rugged SUV mods, and smart compact SUV tuning, giving the upcoming new Cherokee some unexpected competition.
Japanese tuner Damd has transformed the Honda WR-V with a bold new visual identity.
The kit delivers retro off-road flair while keeping the WR-V’s practicality intact.
It’s now available in Japan following strong interest at the 2025 Tokyo Auto Salon.
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The Honda WR-V Cherokee kit takes its inspiration from the iconic Jeep Cherokee XJ styling, one of the most beloved SUV designs ever produced.
Damd previously showcased the kit at the 2025 Tokyo Auto Salon, where it was met with strong public interest.
Now in production, the kit allows Honda WR-V owners in Japan to tap into retro SUV culture without buying a full-size 4×4.
The package starts with a completely reworked front end.
The seven-slot grille, square headlights, and squared-off hood all contribute to unmistakable Jeep Cherokee XJ styling.
Rugged new bumpers and faux aluminum accents enhance the visual transformation.
Along the sides, optional woodgrain decals bring a playful retro touch, paired with BF Goodrich all-terrain tires mounted on 16-inch wheels.
These rugged SUV mods are complemented by a 30-35 mm lift kit that subtly raises the WR-V’s ride height.
Mechanically, the Honda WR-V Cherokee kit does not alter the WR-V’s proven platform.
The 1.5-liter naturally aspirated four-cylinder engine remains stock, delivering 119HP through a CVT transmission.
The WR-V retains its front-wheel drive setup, keeping the driving experience well-suited to urban environments.
Despite its off-road-inspired appearance, the package focuses on style rather than added capability, staying true to the theme of clever compact SUV tuning.
Pricing for the Honda WR-V Cherokee kit begins at ¥327,800 (around $2,300) for the front-end conversion.
Optional LED lighting upgrades, side decals, and interior trim pieces can push the total closer to $3,000.
This makes the transformation relatively affordable, especially when compared to buying and restoring a vintage 4×4.
While Jeep is preparing to relaunch the Cherokee with an all-new model, Damd’s timing ensures that its Honda WR-V Cherokee kit hits the market first.
It offers an intriguing option for enthusiasts who admire Jeep Cherokee XJ styling but prefer the convenience and efficiency of a modern Honda.
In Japan, where space and practicality are key, such compact SUV tuning is likely to find a strong niche.
In the end, the Honda WR-V Cherokee kit demonstrates how rugged SUV mods and a clever design vision can completely transform a compact city car.
For buyers seeking style and individuality without sacrificing everyday drivability, this bold package delivers exactly that.
Whether it can truly compete with Jeep’s new Cherokee is another story. But in terms of sheer visual impact, Damd’s creation makes a powerful statement.
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Callum Tokody is a content writer at Supercar Blondie, where he covers the latest in the automotive world with a focus on design and performance. Callum has a background in automotive journalism and has contributed to a range of publications in Australia and the UK. Outside of work, he’s a design enthusiast with a soft spot for anything with a V8 and a good story.
