Japan’s Kei cars prove good things come in small packages

Published on Sep 10, 2025 at 10:15 AM (UTC+4)
by Jason Fan

Last updated on Sep 10, 2025 at 12:43 PM (UTC+4)
Edited by Ben Thompson

Kei cars are Japan’s quirky, compact cars that have captured the hearts of drivers for decades.

Designed for efficiency, affordability, and practicality, these tiny vehicles make perfect sense in a country where narrow streets and dense cities are the norm.

Yet, their appeal goes far beyond Japan, attracting enthusiasts across the globe who admire their mix of charm and utility.

Now, thanks to import laws, kei cars are becoming more accessible in the US, and buyers are finding out just how much fun they can be.

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Kei cars make a lot of sense in japan

The story of kei cars begins in the aftermath of World War II, when Japan needed affordable transportation solutions to get its economy moving again.

To keep things fair, the government set strict regulations: cars could only measure about 11 feet long, 5 feet wide, and 6.6 feet tall, while engine displacement was capped at 660 cubic centimeters.

This framework gave rise to some of the most innovative and beloved compact cars in history, including the Suzuki Suzulight, Honda Acty minitruck, and the pocket-sized sports car Suzuki Cappuccino.

Despite their small size and modest horsepower (around 63 horsepower maximum), kei cars pack impressive functionality into every inch.

Part of their popularity in Japan comes from the incentives.

Buyers of kei cars enjoy lower taxes, reduced registration fees, and even cheaper insurance compared to owners of larger vehicles.

In a way, it’s similar to how many countries these days offer financial incentives for people to buy EVs.

For city dwellers, the compact dimensions are another huge perk, as you can zip through traffic, squeeze into tight parking spots, and still haul surprising amounts of cargo.

Considering that modern 2025 cars are outgrowing the size of parking spaces, perhaps it’s time to get a kei car to buck the trend.

And while they may look tiny, clever interior packaging often makes them surprisingly comfortable for passengers, even if taller drivers might feel a bit snug.

You can now import older models into the US

For American enthusiasts, kei cars offer something completely different from what you’ll find at a typical dealership.

Instead of oversized trucks or SUVs, these compact cars embody simplicity, thriftiness, and a whole lot of personality.

Thanks to the 25-year import rule, it’s now legal to bring in kei models from before the year 2000.

Getting one isn’t as daunting as it sounds either.

Specialized importers already stock kei cars stateside, letting buyers shop in person or online.

Others choose to go through Japanese auctions or use middlemen to source vehicles overseas.

While handling the paperwork and port logistics on your own can be tricky, the payoff is worth it, as many kei cars can be purchased for under $5,000.

This makes it even cheaper than BYD’s cheapest EV, which will cost you quite a bit more.

If you’re in the market for a small, efficient car that gets the job done for a fraction of the price of other cars, kei cars are exactly what you want.

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Jason Fan is an experienced content creator who graduated from Nanyang Technological University in Singapore with a degree in communications. He then relocated to Australia during a millennial mid-life crisis. A fan of luxury travel and high-performance machines, he politely thanks chatbots just in case the AI apocalypse ever arrives. Jason covers a wide variety of topics, with a special focus on technology, planes and luxury.