Jeff Bezos' late mom Jackie's early investment in Amazon delivered a mind-boggling 31,227,014% return

Published on Aug 18, 2025 at 8:03 PM (UTC+4)
by Henry Kelsall

Last updated on Aug 18, 2025 at 8:03 PM (UTC+4)
Edited by Amelia Jean Hershman-Jones

Jeff Bezos’ late mom Jackie’s early investment in Amazon helped the company and led to a 31,227,014% return on the investment.

Amazon is one of the leading online retailers in the world, and it is no secret how much money it has made for itself and its founder, Jeff Bezos.

Bezos’s mum invested a lot of money into the company during the early days, and she saw it make a massive return as it went from strength to strength.

Jackie Bezos passed away on August 14th, 2025, having seen her son’s company become a retail giant.

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Jackie’s early investment in Amazon was in the 1990s

Jackie Bezos invested in the retail company in 1995, with $245,573 put into the company along with her husband, Mike Bezos.

Both knew it was a risk, and they could lose everything if it backfired.

However, the couple knew they could also win big, and they had faith in their son and what he could achieve.

In 2025, Jacke Bezos’s stake in Amazon currently stands at 332 million shares, equating to a value of around $76.69 billion.

In 2018, these shares stood at $30 billion, so they have grown exponentially over the years.

Bezos also drives something a bit flashier than he did around 30 years ago.

That is a remarkable return for the money that Jackie invested in Amazon in 1995.

Yet it’s not always been the easiest ride for the company and its founder.

Amazon has become a massive success since 1995

Bezos himself has had a rough ride at times with the odd controversy.

The most recent involved the space flight Katy Perry took in one of his rockets from Blue Origin.

However, there is no denying how successful Amazon has become since the 1990s.

During that time, the company’s value has skyrocketed, and it is the largest online retailer in the world.

As of 2023, it has officially been the largest online retailer and marketplace in the world.

In 2021, Amazon surpassed Walmart as the world’s largest retailer outside of China.

Not only does it sell a wide array of products, but it also has a streaming service for video and music, as well as a Whole Foods market.

The company has even recently entered the used car market.

There really is almost nothing that the company can’t do thanks to Jackie Bezos’s early investment in Amazon.

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Henry is a content writer with nearly ten years experience, having written for various publications since 2017. Qualifying with a Sports Journalism degree from Staffordshire University, Henry loves all things automotive but has a particular soft spot for classic Japanese cars and anything Lancia. He also has a curious passion for steam locomotives.