Justin Bieber saw a Rolls-Royce concept that the company refused to make for him until one garage decided to take it into their own hands

Published on Feb 22, 2026 at 10:16 PM (UTC+4)
by Ben Thompson

Last updated on Feb 19, 2026 at 9:52 PM (UTC+4)
Edited by Emma Matthews

When Justin Bieber caught a glimpse of a Rolls-Royce concept that he wanted, but Rolls-Royce refused to make, a garage stepped in to help out the pop star.

Back in the mid-2010s, Bieber became enamored with a concept Rolls-Royce car that had been created as a design study.

Despite the fact that it was never meant to be a functioning car, the Love Yourself singer decided that he wanted one for himself.

When he couldn’t get one from the manufacturer, West Coast Customs came to the rescue.

EXPLORE SBX CARS – Supercar auctions starting soon powered by Supercar Blondie

When Justin Bieber wanted this Rolls-Royce, West Coast Customs delivered

If you’re of a certain age, you’ll likely remember Justin Bieber as the tween sensation with the fringe.

But he’s been a grown adult for quite a while now, and what’s one perk of adulthood? Being able to drive, of course.

With the bank balance he has, it’s no wonder that the Biebs has decided to splash his cash around a little bit, whether it’s on a $260k Ferrari or a Bugatti Veyron Grand Sport.

And sometimes he was just getting cars gifted to him, as happened when he was interviewed by Ellen DeGeneres on his 18th birthday.

But even being the biggest name in music doesn’t mean you get everything, as Bieber found out back in the mid-2010s.

He’d come across a design study which showcased what the future of Rolls-Royce would be.

This was the Rolls-Royce 103EX, which our very own Alex Hirschi, AKA Supercar Blondie, got a look at for herself.

Despite the fact that it was never meant to be anything more than an exercise in style, the pop star decided that it was the very car for him.

However, when he reached out to express his interest, he quickly discovered the car couldn’t be bought.

That’s where West Coast Customs stepped in.

You may recall that they’d previously worked with Bieber on the Ferrari that he lost for three weeks.

To replicate the 103EX, West Coast Customs used a Wraith as the base.

And by the time they were finished with the car, you would have no idea what it started off as.

Perhaps the best touch is the wheel covers, which conceal the tires, making it look as if the vehicle is floating down the road.

It really does look like a car of the future.

Using a 3D modeler to create custom molds for the body kit also helped give the car a distinctive look, not to mention the glossy metal finish.

But the question remained – how did Bieber like it when he saw it?

Click the star icon next to supercarblondie.com in Google Search to stay ahead of the curve on the latest and greatest supercars, hypercars, and ground-breaking technology

Bieber’s reaction to the car was remarkable

When Bieber finally got to see his car in person, he had an extraordinary reaction.

In a video shared to West Coast Customs’ YouTube channel in 2021, the singer was seen falling to his knees.

It even left him emotional, which is understandable considering this project took three years to complete.

“I can’t even believe it…” he exclaimed.

People may have differing opinions on this car – some will love it, some will hate it.

But it can’t be denied that this car is truly one-of-a-kind.

You can always count on West Coast Customs for the Crème de la crème when it comes to custom cars.

After all, these guys have worked for some big names, including Paris Hilton, Mark Zuckerberg, and will.i.am.

With a client list like that, you can always expect good things.

And Justin Bieber being a returning customer is another ringing endorsement, too.

DISCOVER SBX CARS: The global premium car auction platform powered by Supercar Blondie

Following stints at LadBible, The Sun, The New York Post, and the Daily Mail, Ben joined the team full-time in February 2025. In his role as Senior Content Writer, his sparkling copy, the ability to sniff out a good story at 100 paces, and a GSOH quickly led to him becoming an integral and invaluable member of the writing staff.