Rolls-Royce needs to make this electric pick-up truck immediately
Published on Nov 11, 2022 at 2:07 PM (UTC+4)
by Kate Bain
Last updated on Nov 11, 2022 at 2:07 PM (UTC+4)
Edited by
Kate Bain
Is Rolls-Royce launching an off-road pickup truck?
Well, no, but one talented artist has imagined what it would look like if they did.
And it’s safe to say it’s pretty epic.
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Young designer Travis Yang has just posted images of his creation to Instagram, calling it the Rolls-Royce Britannia.
The Rolls-Royce truck concept measures 5.5 meters in length, making it slightly longer than the Rolls-Royce Spectre, and two meters in width similar to the Cullinan.
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At the front, the concept sports an enormously long hood, giving it an almost yacht-like appearance.
And at the back, it has a wooden bed similar to the $28 million Rolls-Royce Boat Tail.
Rolls-Royce design language
Yang also gave it huge wheels and a roof-mounted LED light bar, adding to the pickup truck’s off-road appearance.
He’s also taken inspiration from the British marque’s most recent model, the Spectre, making his concept an EV.
While the Rolls-Royce truck concept looks unlike anything Rolls-Royce has, or likely will ever release, it does effortlessly capture the beautiful design language the luxury car maker is known for.
The concept wears a duo-tone color scheme and has the iconic rear overhang.
And of course, it’s finished with the Spirit of Ecstasy.
When the 19-year-old designer introduced his creation to the world, other designers were quick to praise him for his unique concept.
“Ridiculously cool proportions. Love the boat-like graphics too. It feels totally on-brand [for Rolls-Royce],” one person said.
However one person pointed out similarities the Britannia shared with the Project Maybach.
Project Maybach
The Project Maybach was launched by Mercedes-Benz this year in collaboration with late fashion designer Virgil Abloh.
Abloh, who was the creative genius behind fashion giant Off-White, worked with Mercedes to create the six-meter long coupe.
And now the similarities have been pointed out, it’s impossible to ignore.
Regardless, it’s a seriously cool concept, especially considering it was created by a 19-year-old.
Speaking of the Project Maybach, Supercar Blondie’s Alex Hirschi got an exclusive look when it first launched.
Check it out here!
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Kate Bain is Lead Editor at supercarblondie.com. She is based in Dubai and coordinates coverage of the latest news across automotive, technology, luxury, and lifestyle. Kate has a bachelor's degree in business and post graduate in journalism. She is an experienced editor and journalist who has worked for News Corp, Daily Mail Australia, and Sky News. She has a keen interest in all things cars and, with her beloved BMW IX, is officially an EV convert.
