Pennsylvania man buys Aston Martin DBS 770 Ultimate for $510,486 and sells it for a very apt number
Published on Feb 19, 2026 at 2:23 PM (UTC+4)
by Callum Tokody
Last updated on Feb 19, 2026 at 2:23 PM (UTC+4)
Edited by
Emma Matthews
A 2023 Aston Martin DBS 770 luxury coupe has re-entered the market far earlier than most buyers would expect.
The Aston Martin DBS was purchased new in Pennsylvania for $510,486 and driven roughly 1,100 miles.
It remained largely unchanged during its short ownership period.
But when it appeared at auction, the final result caught attention well beyond Aston Martin circles.
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The Aston Martin DBS sale
The car is one of 300 Aston Martin DBS 770 Ultimate coupes built worldwide.
Aston Martin positioned the DBS 770 as the final version of the Aston Martin DBS, marking the end of the line for the model in its current form.
This particular luxury coupe was finished in grey with a blue leather interior and kept close to its original factory specification.
The Aston Martin DBS was offered through Bring a Trailer, where it drew steady interest throughout the auction.
When bidding closed, the car sold for $350,007.
The figure stood out immediately, both for its distance from the original purchase price and its familiar numerical link to the Aston Martin name.
The resale outcome represented a significant step down from the car’s original transaction.
Despite its limited production status, the DBS 770 sold for more than $160,000 less than it cost new.
Similar results have appeared across recent Aston Martin resale listings, including other examples of the Aston Martin DBS range.
In day-to-day terms, the DBS 770 fits the traditional grand touring role.
It’s built for covering long distances comfortably, with performance that remains accessible rather than demanding.
Its size, ride, and cabin place it firmly in the luxury coupe category rather than among lighter, track-focused cars.
The interior follows familiar Aston Martin cues. Leather trim dominates the cabin, supported by carbon accents and conventional controls.
The layout prioritizes comfort and ease of use, with little emphasis on novelty.
Depreciation is not limited to Aston Martin
This outcome is not unique to the Aston Martin DBS or to luxury coupes with large engines.
High-end cars across different segments have seen values shift quickly once they leave first ownership. In some cases, the drop has been even more severe.
That has also played out in the electric car space, where early premium models have struggled to hold value as newer alternatives arrive.
One recent example involved a Porsche Taycan owner who claimed the car depreciated so heavily that it had fallen close to scrap value, despite being positioned as a flagship when new.
The situation reflected how fast-moving technology, changing expectations, and replacement costs can reshape resale values in a short time.
Viewed alongside cases like that, the DBS 770 result looks less like an outlier and more like part of a wider pattern.
Expensive cars, regardless of powertrain or badge, tend to settle once the market resets around them.
For buyers stepping in at auction, the perspective changes.
A $350,007 Aston Martin DBS still offers the presence, comfort, and performance expected of a DBS 770, without the financial exposure faced by the first owner.
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Callum has vast and varied experience, presenting a radio show and founding his own magazine to name just a couple of his accolades. In addition to his role as PR & Partnerships Coordinator, liaising with the most prestigious car brands in the world, Callum also heads up the website’s daily news. When he's not at his desk he can be found testing out the ASMR and driving UX of the latest supercar and EV launches.
