Ferrari unveils 6 one-off 296 GTBs each representing a different Gulf Nation

  • Ferrari has unveiled 6 one-off 296 GTBs
  • Each one is designed to represent a different Gulf Nation
  • The cars mark 30 years since Ferrari arrived in the Middle East

Published on Dec 17, 2024 at 4:29 AM (UTC+4)
by Claire Reid

Last updated on Dec 17, 2024 at 7:28 PM (UTC+4)
Edited by Amelia Jean Hershman-Jones

Ferrari has marked 30 years since it first arrived in the Middle East with six unique new Ferrari 296 GTBs. 

The six customized sports cars have each been designed to represent a different Gulf country.

The 296 GTBs were unveiled at the Casa Ferrari event during the Abu Dhabi Formula One Grand Prix. 

Each of the six vehicles has its own unique color configuration, including a matte finish never used by the luxury marque before. 

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Ferrari has announced six special-edition 296 GTBs

Unveiled in 2021, the Ferrari 296 GTB plug-in hybrid powertrain combines a 3.0 liter twin-turbo V6 with a single electric motor capable of producing a total of 818 horsepower.

If that isn’t quite powerful enough for you, check out this tuned Novitec version

Your stock standard 296 GTB can do 0-100km/h (0-62mph) in just 2.9 seconds and has a top speed of more than 330km/h (205mph). Impressive stuff. 

During the Abu Dhabi Formula One Grand Prix weekend – running from December 6 to 8 – Ferrari unveiled six striking new designs for the 296 GTBs.

They pay tribute to the Gulf Nations: United Arab Emirates, Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman. 

The vehicles were designed by the Special Equipment team within the Ferrari Personalization and the Color and Trim departments.

Each car has a unique customized exterior color

The ‘bold, spectacular, and visually arresting’ color palettes are all designed to highlight a specific country. 

The UAE car is presented in a pearlescent white, to represent the nation’s pearl diving industry, and the Saudi Arabia vehicle is finished in a vibrant green inspired by the ‘lush beauty of its oases’.

Meanwhile, Kuwait’s natural landscapes are celebrated with a metallic brown finish, and deep dark red is used to capture the ‘strength, pride, and the enduring spirit’ of the people of Qatar. 

The Bahrain-inspired vehicle has a metallic black body flecked with gold – a tribute to the country’s nightscape, finally the Oman car is painted a deep metallic blue to mirror the ‘enchanting seas and coastline’ of the country. 

Pulling the colorways together is a new original matte color called Arabian Golden Sheen that was specially created by the team at Ferrari to represent the reflection of sunlight on desert sands. 

Inside, the cars are every bit as beautiful as outside with Beige Honolulu and Gold Metallic leather and gold embroidery.

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Claire Reid is a journalist who hails from the UK but is now living in New Zealand. She began her career after graduating with a degree in Journalism from Liverpool John Moore’s University and has more than a decade of experience, writing for both local newspapers and national news sites. Across her career she's covered a wide variety of topics, including celebrity, cryptocurrency, politics, true crime and just about everything in between.