iPhone 17 poised to break a record untouched for 15 years since the iPhone 4
Published on Aug 29, 2025 at 6:11 AM (UTC-4)
by Daisy Edwards
Last updated on Sep 12, 2025 at 11:54 AM (UTC-4)
Edited by
Emma Matthews
Excitement about the newest Apple mobile phone release is at an all-time high, and the iPhone 17 is poised to break a record untouched for 15 years.
Believe it or not, one single Apple product has held onto that particular record, and nothing has even come close to taking it.
But Apple’s newest product – the iPhone 17 – has been made to break records.
Apple is clearly backing its newest iPhone as a top-tier product, so only time will tell whether it can make history.
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The iPhone 17 is coming for the record held by the iPhone 4 for 15 years
Over the years, Apple has been defined by its truly iconic pieces of tech.
Whether it was when the Macintosh was first released or when the world was introduced to the first-generation iPad, the tech giant has always set the bar that others strive to reach.
Back in June 2010, Apple released the now iconic iPhone 4, and it remained the tech giant’s flagship product for 16 months until October 2011, when it was replaced by its spiritual sibling, the iPhone 4S.
It’s hard to imagine an iPhone that didn’t have Siri, but the iPhone 4 was quintessentially Apple before the AI Assistant was born.
The new iPhone is planned to be more than a flash in the pan
We’ve already seen the iPhone 17 being tested out and about, so it’s not long until it hits the pockets and bags of the world.
Apple is clearly putting all of its eggs in the iPhone 17 basket by setting it up to be its new flagship product. Interestingly, it looks like it’s going for the iPhone 4’s record of longest time spent as an Apple flagship.
It just has to be the tech giant’s top-tier product for more than 16 months. It’s kind of surprising that the record hasn’t already been beaten, but unsurprising when you consider the rate Apple churns out new products.
It looks as though the iPhone 17 is going to be sticking around for a long time, as there are no real plans to create any other new Apple products in the pipeline. So it could hold the record for a while.
Only time will tell if the newest iPhone from Apple will be as iconic as the 4 was. We’ll just have to wait and see.
Daisy is a technology and automotive journalist covering artificial intelligence, consumer tech, Apple news, cryptocurrency, emerging technologies, and transportation innovation. Since joining the team in 2025, she has reported on everything from AI-powered startups and major iOS updates to viral car stories and the latest developments shaping transportation and the digital economy. Drawing on her background in automotive journalism and a degree in History and Journalism from Goldsmiths, University of London, Daisy specializes in breaking down complex topics into clear, engaging reporting for a global audience. Her work spans cutting-edge technology, innovative vehicles, and the people driving change across both industries. Daisy has gained first-hand access to some of the world's most talked-about technologies and innovators, including meeting Tesla's Optimus humanoid robot during its first European appearance in London. She has also discussed the future of space exploration with an astronaut, bringing unique insights and real-world perspectives to her coverage of emerging technology.
