Pumpkin spice season just got spicier with Starbucks billionaire showing off $300M superyacht

Sweater weather is here again, and the aroma of pumpkin-spice lattes is filling the air, but not for former Starbucks CEO Howard Schultz, who’s chasing the sun in a $300 million Feadship superyacht.

On a boat, summer is a myth with endless possibilities to chase the sun.

His new Feadship superyacht ‘Pi’ (previously known as Project 824) has been released from its shipyard.

And it looks like he’s enjoying his PSL money on the way to Spain.

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Starbucks CEO has a taste for the fancy

You might have never heard of Howard Schultz, but you will likely have tasted his influence.

As the pioneer behind the Starbucks brand, the billionaire CEO has pioneered many coffee trends, including the wild pumpkin spice craze.

But while some people are grounding the coffee into supercars, Schultz is putting his beans in the boat basket.

Having led Starbucks in three stints over 40 years, he’s gone on to be a co-owner of the NBA’s Seattle SuperSonics, once signing legends of the game like Kevin Durant.

Now, out of both positions, the business guru has decided to splash his retirement fund on a whopping master of the seas, with Pi.

The Feadship superyacht, once dubbed Project 824, was built in Kaag, Netherlands, and was first sighted in a near-completed state in May 2025.

Now, Schultz has joined sports owners like Jacksonville Jaguars’ Shahid Khan in the superyacht life, as it was just spotted in Palma, Mallorca, likely housing the former Starbucks CEO.

Howard Schultz’s Feadship Superyacht is a mammoth $300M vessel

The Feadship superyacht itself is quite a beast.

At 328 feet in length, the $300M boat boasts a slim silhouette that cuts through the water like a knife through butter.

Feadship has been sparse on the details of the boat’s features, although an exterior pool can be spotted on the rear deck of the three-story boat.

French design studio Liaigre has reportedly perfected interior, and is known for its light and wood-soaked palettes.

It also features the silent and eco-friendly diesel-electric motor, which has become a sensation in new superyachts.

Howard Schultz seemingly likes to keep himself to himself, with a minimalistic social media presence, so it’s likely you’ll never see the boat on Instagram.

But there’s no denying that this beautiful boat will be a show-stopper on the Mediterranean.

Surely there has to be a cafe on board, though, so that pumpkin spice can continue to wash over the Starbucks CEO, even in the sun.

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