Rally legend, Hoonigan founder Ken Block dies aged 55

by | Last updated on Jan 16, 2023 at 10:49AM | Published on Jan 3, 2023 | Celebrities

Ken Block feature image

Rally icon and Hoonigan founder Ken Block has been killed in a snowmobile accident near Woodland, Utah.

The Hoonigan team took to social media to confirm the death of the 55-year-old rally legend.

READ MORE: Watch Ken Block thrash the $100K Ram 1500 TRX Sandblast Edition in the desert

Ken Block began his rallying career in the early 2000s, winning the Rally America Rookie of the Year award in 2005.

He made his WRC debut in 2007 at the wheel of a Subaru Impreza WRX.


An all-around athlete, Block also competed in skateboarding, snowboarding and motocross.

However, he created his true masterpiece in the late 2000s, with the Hoonigan YouTube channel showcasing Ken Block’s mythological Gymkhana skills.

Ken Block’s ‘Gymkhana’

After selling his ownership of DC Shoes in the late 2000s, Block began focusing on his Gymkhana YouTube channels.

In the Gymkhana, Block performed insane tricks using his car – usually a Ford or a Subaru.

Drifting, 180 degree spins, figure 8s – you name it.

Block’s Hoonigan YouTube channel amassed millions of views.

In 2019, Ken Block appeared on the Supercar Blondie’s channel to talk about his career and his crazy tricks.

In 2021, Block partnered up with Audi to create something called the ‘Electrikhana’.

Electrikhana was basically the same as Gymkhana, but with an electric car.

The car in question was a 1,400-hp Audi dubbed the ‘S1 Hoonitron’.

The legacy of Ken Block

A true ‘gearhead’ and natural-born entertainer, Ken Block’s skills remain unmatched.

Thousands of fans took to Twitter to share their thoughts following the news of Block’s death.

AR12Gaming wrote on Twitter: “Ken was a trailblazer for his scene and there will never be anyone quite like him”.

Audi photographer Auditya Venkatesh said: “Thank you for bringing a sense of speed and excitement to a whole generation”.


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