Tesla received 'over 1,000,000' Cybertruck reservations before its release, but this is how many have actually been sold

Published on Oct 14, 2025 at 9:12 PM (UTC+4)
by Jack Marsh

Last updated on Oct 14, 2025 at 9:12 PM (UTC+4)
Edited by Emma Matthews

Back in 2023, during a quarterly earnings call, Elon Musk claimed that ‘one million’ people ‘reserved’ a Tesla Cybertruck.

But two years down the line, sales have not been as much as the Tesla boss predicted.

Now, as the sci-fi-esque pickup truck is constantly being rebutted by European countries and competition has ramped up in America, the Cybertruck looks to be in trouble.

So, how much did they actually sell?

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Tesla Cybertruck only hit five percent of what Elon Musk claimed

At launch, the Tesla Cybertruck looked to be a promising seller, being crowned as the best-selling EV truck in America.

But the last year hasn’t been kind to the EV truck.

As of Q2, 2025, Tesla sold just 5,000 units of the Cybertruck.

That’s yet another fall from previous quarters, as more of these pickups are beginning to hit the second-hand markets for cheap.

It’s a damning fall from grace from the predicted 500,000 a year turnover, and now we’re in dangerous territory with the Cybertruck only hitting five percent of the sales Musk predicted.

While some quarterly earnings calls omitted the sales figures, it’s reported that between 48,000 and 52,000 units have been sold since its launch in 2023.

The leaves a whopping 950,000 of Elon’s reservation group yet to pick up their pickup.

And it’s not for a lack of trying either, with Tesla rolling out a range of offers to entice new buyers.

Can the sales get a second wind?

There is some hope for the Cybertruck, but its main crux has been not being able to access the European market, among many other countries around the world.

The car would need an abundance of changes to fall in line with the regulations, sparking rumors of an ‘international’ version of the car.

But some experts claim that the EV is simply too expensive to compete.

And now Tesla is shipping off a range of unsold units.

While it looks impossible for Tesla to hit that one-million mark now, there’s hope that more Cybertrucks can continue to sell, and that newer models could influence buyers.

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Jack Marsh is a journalist who started his media career after graduating with a degree in Journalism from the University of Chester. As an avid supercar and racing enthusiast, he has a passion for everything from Formula 1 to NASCAR. Whether it's highlighting the intricacies of McLaren’s anti-dive suspension revelations or recognizing celebrities’ multi-million-dollar rides, he has a keen eye for the faster things in life.