Rolls-Royce has personalized vehicles of wealthy clients in astonishing ways
- When you have money, anything is possible
- And that’s certainly the attitude of Rolls-Royce who claims ‘no request is left unexplored’
- From exterior to interior, travel perks to refreshments on the go – here are all the ways they’ve made cars bespoke for their wealthiest clients
Published on Jul 02, 2024 at 8:56 PM (UTC+4)
by Amelia Jean Hershman-Jones
Last updated on Jul 03, 2024 at 11:34 AM (UTC+4)
Edited by
Tom Wood
When you have money, almost anything is possible – and that’s certainly the attitude of Rolls-Royce as we reveal the most outrageous ways they’ve personalized their cars for their wealthy clients.
Per Bloomberg, more than 90 percent of all Rolls-Royce vehicles sold are so personalized they’re almost one-off models.
The luxury brand notes that ‘no request is left unexplored’.
READ MORE! If you’d have bought Rolls-Royce shares just 2 years ago you’d have a staggering amount now
Rolls-Royce to make your mouth water
While the door-jamb is usually fitted with an umbrella, with one of their cash-rich clients asking for a thermos installed in the door, Rolls-Royce had to build a special model to crash-test the design, then build a second for the buyer.
Meanwhile, another customer commissioned a hand-crafted picnic set for their Rolls-Royce.
And we all know about the fridge and portable drinks set up within the deck of the Rolls-Royce Boat Tail.
With these wild requests in mind, designers had to devise a way to store wine glasses in the trunk to eliminate the risk of breakage – aluminium cup holders are also an option
Fresh wheels
One wealthy Chinese buyer ordered seven sets of wheels for his car.
Because who doesn’t need a new set for each day of the week?
Travel perks
Rolls-Royce is now targeting wealthy clients at airshows with travel firmly in mind.
From tailor-made luggage to match the interior of their ride to a built-in jewellery box – with the right touches on your Rolls-Royce, you can take your luxury lifestyle on the road.
Interiors
Whether you fancy your initials embroidered into the headrests, or a brand-loyal ‘RR’ – this is the ultimate way to ensure you own a car that nobody else can have.
Add to that personalized marquetry and distinctive wood veneers from a tree of your choice – perhaps from the many acres of your estate.
Finish it
With the right money to pay for it, customers can opt for any finish on the exterior they fancy.
To our knowledge, they have never used moon dust, as was the request for this Pagani Utopia – but don’t rule it out.
And they can do the same for the cabin, too – like this Art Deco one that appears to glow in the dark.
This Celestial Phantom was stuffed with 446 diamonds.
What’s more, this Phantom Coupé Aviator, celebrating the flying accomplishments of founder Sir Charles Rolls – believed to be the first person to die in a plane crash – features an aviation-grade clock within the center console
In most cars with the Starlight Headliner, the optic lights are arranged randomly.
However, a constellation at any given location and time can be requested.
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All Supercar Blondie contributors undergo editorial review and fact-checking to ensure accuracy and authority in automotive journalism. After gaining her BA Hons in French and English at the University of Nottingham, Amelia embarked on a vocational diploma from the National Council for the Training of Journalists (NCTJ). This led to numerous opportunities, from interning at Vogue to being on the small team that launched Women’s Health magazine in the UK, which was named the PPA Consumer magazine of the year for three years running. As Health, Beauty and Fitness editor, Amelia personally received a Johnson & Johnson Award and was shortlisted for both PPA and BSME titles. Since then, Amelia has created content for numerous titles and brands, including the Telegraph, 111 Skin, Waitrose, Red magazine, Stylist, and Elle, as well as being Head of Content at Vitality and Editor in Chief at INLondon magazine. “My superpower is translating technical jargon about the mechanical workings of a supercar into a relatable story you’ll want to share with your friends after you’ve read it.” After joining the SB Media family as a senior journalist in September of 2023, Amelia’s role has evolved to see her heading up the SEO output of the editorial team. From researching the most ‘Google-able’ key terms to producing evergreen content - it’s been a time of hard work, growth, and success for the editorial team and the Supercar Blondie website. “I like to think of myself as a ‘method journalist’. In other words: I live and breathe whatever I am writing about. When writing about fitness, I trained as a personal trainer, and as a beauty editor, I completed an ‘expert’ in scent diploma with the Fragrance Foundation. “During my tenure at Supercar Blondie, however, I did something I never thought possible: I passed my driving test at the age of 36. One day I’d love to train as a mechanic to better understand what happens under the hood, too. “My sweet spot is providing readers with a ‘takeaway’ (read: something new they didn’t know before) after reading every one of my stories. While I don’t claim to be an expert in the automotive world, I know the experts and bodies in the field to rely on to provide our readers with an informative and thought-provoking story every time they visit the site.”
