Apple is expected to debut its smart glasses in 2027 and this is all you need to know about them

Published on Jun 21, 2026 at 6:06 PM (UTC-4)
by Daisy Edwards

Last updated on Jun 21, 2026 at 6:06 PM (UTC-4)
Edited by Mason Jones

Apple is expected to debut its smart glasses in 2027 and this is all you need to know about them
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Apple is expected to debut its smart glasses in 2027, and if the latest reports are accurate, they could become one of the company’s most important products since the iPhone.

The long-rumored wearable is shaping up to be Apple’s answer to the growing smart glasses market, taking on rivals like Meta’s Ray-Ban smart glasses.

While the tech brand hasn’t officially revealed the product, a growing number of reports suggest the company is working hard behind the scenes to bring the glasses to market.

Here’s everything we know so far about Apple’s upcoming smart glasses.

Apple might have smart glasses arriving in late 2027

Rumors of the tech giant developing smart glasses have circulated for years, but recent reports suggest the company is now targeting a launch in late 2027 after encountering development delays.

According to information from Bloomberg’s Mark Gurman, the glasses are viewed internally as a major priority for Apple and are intended to compete directly with the hugely popular smart glasses already on the market.

Unlike the company’s Vision Pro headset, the glasses are expected to look and feel much more like traditional eyewear.

Gurman says that Apple is testing multiple frame styles, including rectangular and circular designs, along with several color options.

The goal appears to be creating something that people would actually want to wear all day rather than a bulky headset reserved for occasional use.

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What features could Apple smart glasses include?

It looks as though the first generation of Apple’s smart glasses will focus heavily on AI-powered assistance rather than full augmented reality.

The glasses are expected to feature built-in cameras, microphones, and speakers, allowing users to take photos, record videos, listen to music, make phone calls, receive notifications, and interact with Siri.

They may also provide real-time information about your surroundings and offer navigation features such as turn-by-turn directions.

It seems that Apple wants the glasses to work closely with Apple Intelligence and future Siri upgrades, using onboard cameras to understand what the wearer is looking at and provide contextual assistance.

However, anyone hoping for holograms floating in front of their eyes may need to wait a little longer.

Most reports suggest the first version will not include an in-lens augmented reality display, with true AR glasses potentially arriving years later.

If the rumors prove accurate, Apple’s smart glasses could represent the next step in the company’s smart glasses strategy, offering a more practical and affordable alternative to the Vision Pro while bringing AI-powered features directly into everyday life.

Daisy is a technology and automotive journalist covering artificial intelligence, consumer tech, Apple news, cryptocurrency, emerging technologies, and transportation innovation. Since joining the team in 2025, she has reported on everything from AI-powered startups and major iOS updates to viral car stories and the latest developments shaping transportation and the digital economy. Drawing on her background in automotive journalism and a degree in History and Journalism from Goldsmiths, University of London, Daisy specializes in breaking down complex topics into clear, engaging reporting for a global audience. Her work spans cutting-edge technology, innovative vehicles, and the people driving change across both industries. Daisy has gained first-hand access to some of the world's most talked-about technologies and innovators, including meeting Tesla's Optimus humanoid robot during its first European appearance in London. She has also discussed the future of space exploration with an astronaut, bringing unique insights and real-world perspectives to her coverage of emerging technology.