Three-storey townhouse in Tokyo is Aston Martin’s first private residence in Asia

Published on Jun 27, 2025 at 10:30 PM (UTC+4)
by Callum Tokody

Last updated on Jun 27, 2025 at 11:57 AM (UTC+4)
Edited by Tom Wood

Aston Martin has revealed a three-storey townhouse in Tokyo as its first private residence in Asia, featuring a spa and bespoke architectural details.

Located in the Minami Aoyama district, the project is a partnership with Japanese developer VIBROA.

The home represents a shift in focus for the brand, moving further into the lifestyle and design space.

While automotive branding is minimal, the influence is clear in the precise execution and understated luxury.

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What sets this three-storey Aston Martin townhouse apart

This three-storey townhouse is built into a compact sloped site, allowing for a subterranean level that houses a private spa, a wine cellar, a gym, and a golf simulator.

The design uses vertical space efficiently without compromising on comfort or quality.

Above ground, the residence includes three en-suite bedrooms and a series of custom furnishings developed by Aston Martin’s in-house team.

Materials and finishings throughout the space maintain the brand’s preference for minimal, high-contrast aesthetics.

A rooftop terrace adds open-air functionality in an otherwise densely packed urban area.

It’s not a showroom disguised as a house.

There are no oversized logos or overt references to the brand’s cars.

The connection to Aston Martin exists in the finer details, the proportions, the flow of space, and the materials chosen.

The Tokyo property stands in contrast to the more overtly styled Aston Martin Residences in Miami.

This project is smaller, quieter, and more context-sensitive.

It’s less about spectacle and more about control.

Aston Martin’s design ambitions extend beyond cars

Aston Martin has stated publicly that this is part of a broader lifestyle strategy.

The Tokyo home follows other residential ventures in Miami and the UAE, each tailored to regional tastes but unified by a consistent design language.

Marek Reichman, Aston Martin’s chief creative officer, has noted that inspiration for projects like this often comes from outside the automotive world.

‘This isn’t about building car-themed houses,’ he explained.

‘It’s about using our design instincts in different mediums. Architecture is one of them.’

There’s no official word on pricing, and that silence speaks volumes.

This three-storey townhouse isn’t being marketed to the masses.

It’s a quiet signal to high-net-worth individuals that Aston Martin intends to compete in spaces beyond performance and engineering.

With this Tokyo launch, the Aston Martin residence program steps deeper into international architecture.

If the brand stays its course, more of these design-forward homes are likely to appear in major global cities.

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Callum has vast and varied experience, presenting a radio show and founding his own magazine to name just a couple of his accolades. In addition to his role as PR & Partnerships Coordinator, liaising with the most prestigious car brands in the world, Callum also heads up the website’s daily news. When he's not at his desk he can be found testing out the ASMR and driving UX of the latest supercar and EV launches.