The new Urwerk ‘Back to Black’ is pricier than a Porsche 911
The new Urwerk ‘Back to Black’ is pricier than a Porsche 911

A fitting ‘sequel’ to the Aggregat Odissée, the new Urwerk Back to Black is here with a crazy face and a mind-blowing price tag.

Check out Jacob & Co’s crazy $20m collection at Dubai Mall
Check out Jacob & Co’s crazy $20m collection at Dubai Mall

An outstanding diamond ring worth $5 million, a swathe of Jacob x Bugatti watches and a love letter to Dubai: check out the new Jacob & Co Dubai Mall store.

Roger Dubuis unveils a $101,000 ‘ketchup & mayo’ diamond watch
Roger Dubuis unveils a $101,000 ‘ketchup & mayo’ diamond watch

The latest Roger Dubuis Excalibur comes in with a diamond bezel, white gold case and a controversial ‘ketchup and mayo’ colorway.

The iconic TAG Heuer Monza is ready for a big comeback
The iconic TAG Heuer Monza is ready for a big comeback

One of the most underrated timepieces ever is back, the new TAG Heuer Monza is here with a carbon case and an eye-watering price.

Jacob teams up with Cristiano Ronaldo to unveil new $780k diamond-studded watch
Jacob teams up with Cristiano Ronaldo to unveil new $780k diamond-studded watch

The new Jacob and Co Tsavorite is an ultra-expensive, one-off watch designed for Cristiano Ronaldo and adorned with over 300 green emeralds.

Is Swatch launching a James Bond 007 MoonSwatch?
Is Swatch launching a James Bond 007 MoonSwatch?

Rumor has it Swatch may be working on an upcoming 007 MoonSwatch. And the internet is losing its mind.

The latest Richard Mille is a Rock’n’Roll piece with a rockstar price
The latest Richard Mille is a Rock’n’Roll piece with a rockstar price

The new Richard Mille Rock’n’Roll combines red gold, titanium, carbon quartz and an eye-watering price tag.

These are the 4 hottest watches about to hit the scene in 2023
These are the 4 hottest watches about to hit the scene in 2023

From Rolex upgrades to new colorways for the Omega X Swatch MoonSwatch, these are the hottest drops.

This Ulysse Nardin rabbit-themed watch costs more than a car
This Ulysse Nardin rabbit-themed watch costs more than a car

The Ulysse Nardin ‘New Classico Rabbit’ is a $45,000 watch designed to celebrate the Year of the Rabbit according to the Chinese zodiac.

New year, new Audemars Piguet Royal Oak – and it’s a thing of beauty
New year, new Audemars Piguet Royal Oak – and it’s a thing of beauty

Audemars Piguet didn’t waste time and has already unveiled the first Royal Oak of 2023 – and it’s a beauty.

Cristiano Ronaldo rocked a $770k Jacob watch on his way to Saudi Arabia
Cristiano Ronaldo rocked a $770k Jacob watch on his way to Saudi Arabia

Keen-eyed fans spotted the bright green Jacob & Co. watch that Cristiano Ronaldo was wearing on his private jet to Saudi Arabia

New watches 2023 – The 4 hottest drops about to hit the scene
New watches 2023 – The 4 hottest drops about to hit the scene

From Rolex upgrades to new colorways for the Omega X Swatch MoonSwatch, these are the hottest drops.

This watch looks like it’s made from LEGO but it costs the same as a VW Golf
This watch looks like it’s made from LEGO but it costs the same as a VW Golf

Brought to you by the same company that once crafted a watch from actual cheese.

Daniel Craig is busy solving crimes while wearing Omega watches in his post-007 career
Daniel Craig is busy solving crimes while wearing Omega watches in his post-007 career

Another day, another Daniel Craig character wearing an Omega.

You can watch James Bond on the caseback of this Omega Seamaster
You can watch James Bond on the caseback of this Omega Seamaster

Officially known as the ‘Omega Seamaster 60 Years of James Bond’, it costs $8,900.

This Tiffany clock costs twice as much as a Porsche 911
This Tiffany clock costs twice as much as a Porsche 911

The bezel is adorned with pavé diamonds and each wheel has a single-cut diamond at its center.